Sunday, Feb. 9, 2020 - Based on Nielsen L+SD Fast National Ratings
'The Oscars(R)' Draws 23.6 Million Viewers to Stand as the Season's No. 1 Awards Show by Wide Margins Over the 'GRAMMYS(R)' and 'Globes(R)'
Award Show Dominates Sunday's Social Conversations
"The Oscars(R)" (8:00-11:21 p.m.)
ABC's 2020 telecast of "The Oscars" attracted an average audience of 23.6 million Total Viewers and a 5.3 rating in Adults 18-49 based on Nielsen's Live + Same Day Fast National ratings.
· ABC's 2020 "Oscars" telecast stood as TV's most-watched entertainment special in 1 year - since ABC's 2019 "Oscars" telecast on 2/24/19.
· Television's biggest awards show, ABC's "The Oscars" stood well above other key award shows this year, towering over the 2020 "GRAMMY(R) Awards" by 4.9 million viewers (18.7 million on 1/26/20) and the 2020 "Golden Globe(R) Awards" by 5.3 million viewers (18.3 million on 1/5/20).
Social Activity (Nielsen Social)
"The Oscars" dominated Sunday night's social conversation with 20.6 million total social interactions (Twitter: 67%, Instagram: 26% and Facebook: 6%). Social activity was up 16% from 2019 across comparable metrics (Total Twitter, Facebook Owned and Instagram Owned).
Source: The Nielsen Company, Live + Same Day Fast National Program Ratings for 2/9/20 unless stated otherwise. Nielsen Social Content Ratings: Twitter, Facebook and Instagram total interactions based total linear interactions for 2/9/20.