BET CONTINUES ITS RATINGS TAKEOVER WITH CLOSE TO 3 MILLION TOTAL VIEWERS TUNING IN TO TYLER PERRY'S SLATE OF ENGAGING ORIGINALS DURING LAST TUESDAY NIGHT'S TELEVISION EVENT
"TYLER PERRY'S THE OVAL" CLAIMS THE #1 SPOT IN ALL OF TELEVISION AND CABLE AMONG BLACK VIEWERS 18-49, 25-54, AND P2+
ON THE HEELS OF "TYLER PERRY'S THE OVAL" RATINGS SUCCESS AND EXPANSION OF ORIGINAL PROGRAMMING ON A NEW NIGHT, THE NETWORK GREENLIGHTS THIRD SEASON OF THE JUICY CAN'T-MISS DRAMA
New York, NY - February 23, 2021 - BET's double-feature of Tyler Perry's original programs strikes a ratings chord with viewers. 2.7 Million Total viewers P2+ tuned in during last Tuesday's season premiere of "Tyler Perry's Madea's Farewell Play" and "Tyler Perry's The Oval" (L3 simulcast across BET and BET Her on 2/16/21) with 1.2 and 1.4 Million Total viewers tuning in to BET alone respectively*. This season's guilty pleasures, "Tyler Perry's The Oval" is the #1 show for Black Viewers in ALL of Television 18-49, 25-54, and P2+ on its premiere night. Additionally, BET grew its audience versus L+SD double-digits +16% ("Madea's Farewell Play") and +50% ("The Oval" Episode #201).
On the heels of the ratings win, BET greenlights Season Three of "Tyler Perry's The Oval," slated to start production at Tyler Perry Studios in Atlanta later this year.
Tyler Perry's Madea's Farewell Play
·Premiere telecast (Live + 3) delivered a: .548 P18-49 rating, 1.2 M total viewers P2+.
·The play grew +16% in Live + 3 (Adults 18-49).
Tyler Perry's The Oval Episode #201
·Episode #201 premiere telecast (Live + 3): .725 P18-49 rating, 1.5 M total viewers P2+ (Simulcast across BET and BET Her); .704 P18-49 rating, and 1.4 M total viewers P2+ (on BET alone).
·Episode #201 grew +50% in Live + 3 (Adults 18-49).
About "Tyler Perry's The Oval" Season Two airs TUESDAYS at 9 PM ET/PTon BET & BET Her
The one-hour drama, "Tyler Perry's The Oval," returns with its second jaw-dropping season and lifts the veil of what can happen when the leader of the free world, his wife and family are crazed maniacs. The series also highlights the personal side and everyday lives of the staff who run the inner workings of the nation's most iconic residence. The talented ensemble cast for Season Two includes Ed Quinn, Kron Moore, Paige Hurd, Daniel Croix Henderson, Javon Johnson, Ptosha Storey, Vaughn Hebron, Teesha Renee, Lodric Collins, Ciera Payton, Taja V. Simpson, Walter Fauntleroy, Brad Benedict, Travis Cure, Matthew Law, Bill Barrett and Derek A. Dixon star in the 22-episodes original series.
On tonight's episode, "Natural Habitat" Episode #202 premiering at 9 PM ET/PT, Hunter questions Donald and Kyle about the aftermath of the shooting at Denise's boutique. Gayle comes up with a plan of escape and shares it with Jason. Jason withholds information that could thwart Gayle's plans.
BET has partnered with Community to launch an innovative text messaging campaign for "Tyler Perry's The Oval," where fans can enjoy a sneak peek of behind-the-scenes of the show, exclusive content and text directly with the cast. Text The Oval directly at (202) 918-3800 for the latest.
"Tyler Perry's The Oval" is executive produced, directed, and written by Tyler Perry. Michelle Sneed will also serve as Executive Producer of the series for Tyler Perry Studios.
About "Tyler Perry's Madea's Farewell Play"
In Tyler Perry's final stage run as Madea, he pulls together some of his audience's favorite characters for a family gathering. Madea, Mr. Brown, Cora, and Aunt Bam are all under one roof for over two hours of pure joy. Madea is in rare form, as she tries to support her great-grandchildren, and daughter Cora. While at her granddaughter's home, Madea uses her combination of tough love and old southern wisdom to help the family navigate their new normal. All seems fine until Mr. Brown takes a trip that leaves audiences in stitches. As always, Perry's blend of incredible music and laugh out loud moments make the "Madea's Farewell Play" great food for the soul.
"Tyler Perry's Madea's Farewell Play" stars Tyler Perry as Madea, Cassi Davis Patton as Betty Ann "Aunt Bam" Murphy, David Mann as Leroy Brown, Tamela Mann as Cora Jean Simmons-Brown, Kwaylon Rogers (BlameitonKway) as Tiffany "TiTi" Samuels, Alexis Hollins as Darlene Samuels, Anthony Lewis as Devin, Jacobi Brown as Malik Samuels, Ashlee B. Gillum as Robin, Walter Fauntleroy as Omar, RaVaughn Brown as Sylvia, and Kendrick Mays as William Samuels. "Tyler Perry's Madea's Farewell Play" launched exclusively on BET+ in August 2020.
"Tyler Perry's Madea's Farewell Play" is executive produced, directed, and written by Tyler Perry. Michelle Sneed and Mark E. Swinton will also serve as executive producers for Tyler Perry Studios.For more information, viewers can log on to BET.com and join the conversation on social media by using the hashtags #TheOvalOnBET and #FarewellMadea on all social platforms.
*Source: Nielsen NPOWER, L+SD, February 16, 2021 (Total Day). Total viewer claims for night based on cumulative sum of average Live+3 impressions across episodes (premieres on BET & BET Her) on 2.16.2021) | Simulcast coverage ratings based on BET Coverage Universe
BET, a subsidiary of ViacomCBS Inc. (NASDAQ: VIACA, VIAC), is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel is in 90 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom, sub-Saharan Africa and France. BET is the dominant African-American consumer brand with a diverse group of business extensions including BET.com, a leading Internet destination for Black entertainment, music, culture, and news; BET HER, a 24-hour entertainment network targeting the African-American Woman; BET Music Networks - BET Jams, BET Soul and BET Gospel; BET Home Entertainment; BET Live, BET's growing festival business; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET around the globe.
ABOUT TYLER PERRY STUDIOS
Tyler Perry Studios is a state-of-the-art film and television production facility founded in 2006 by actor, producer, filmmaker, playwright, and philanthropist Tyler Perry. Located in Atlanta, Georgia on the historic grounds of the former Fort McPherson army base, the new 330-acre campus is one of the largest production studios in the country. It boasts a variety of shooting locations including 40 buildings on the national register of historic places, 12 purpose-built sound stages, 200 acres of green space and an expansive backlot.