"PRIMETIME: WHAT WOULD YOU DO?" AIRING FRIDAY, MARCH 23 ON ABC

When People See a Situation that Cries Out for Action, Do They Step in, Back Away or Just Walk on by?

Using hidden cameras, "Primetime: What Would You Do?" establishes everyday scenarios and then captures people's reactions. Whether people are compelled to act or mind their own business, John Qui�ones reports on their split-second and often surprising decision-making process. "Primetime: What Would You Do?" airs FRIDAY, MARCH 23 (9:00-10:00 p.m., ET) on ABC.

Friday, March 23 scenarios include:

Haircut from Hell: Would you tell a stranger sitting next to you at a hair salon that her haircut/color is awful, or lie to boost her self esteem?

You're Marrying Her?: When a sales clerk at a bridal boutique refuses to sell a bride a dress because she is marrying another woman, will any fellow shoppers intervene?

Found Cash: You spot a $50 bill on the ground. Would you take it? What if it has a deposit slip with a check for hundreds of dollars attached to it -- and it's been dropped right in front of the bank? Would you return it, deposit it or just put it in your pocket?

Underage Teens Looking for Alcohol: Will any patrons of a liquor store buy alcohol for three underage teenage boys? What happens when the teens are girls? (2/18/11)

"Primetime: What Would You Do?" has won awards from the Chicago International Television Festival, as well as the Avon Foundation's 2006 Voice of Change Award for exposing "injustice and wrongdoing against women and bringing the message of domestic violence to the mainstream."

David Sloan is executive producer and Danielle Baum Rossen is the senior broadcast producer of "What Would You Do?"