"WHAT WOULD YOU DO?" AIRING FRIDAY, JULY 11 AT 9:00 P.M. ON ABC

When People See a Situation that Cries Out for Action, Do They Step in, Back Away or Just Walk on by?

When you think no one is watching... what would you do? Using hidden cameras, "What Would You Do?" establishes everyday scenarios and then captures people's reactions. Whether people are compelled to act or mind their own business, John Qui�ones reports on their split-second and often surprising decision-making process. "What Would You Do?" airs FRIDAY, JULY 11 (9:00-10:00 p.m., ET) on ABC.

Friday, July 11 scenarios Include:

· Brides are traditionally queens of the wedding kingdom with grooms taking a backseat in choosing wedding day details. But these days, grooms are getting more involved in planning -- giving rise to the term "Groomzillas." So what will fellow shoppers at a bridal salon do when they witness a Groomzilla in action, criticizing his fianc� and every dress she tries on for him? And what will happen when bridal dress designer Pnina Tornai encounters the groomzilla?

· How will fellow shoppers react to a woman pretending to be handicapped so she can use a motorized shopping cart, and have others help grab her groceries?

· What will diners do when their waitress is more concerned with her cell phone than her customers? (OAD: 12/10/13)

· A man walks down a sidewalk, checking the handle on every parked car in his path, until he gets to our staged unlocked car. He then leans in, rummages around, and starts to take items from the car. Will anyone confront him on his blatant attempt at theft? What will happen if the thief is African American or a woman? (OAD: 7/19/13)

"What Would You Do?" has won awards from the Chicago International Television Festival and the Avon Foundation's 2006 Voice of Change award for exposing "injustice and wrongdoing against women and bringing the message of domestic violence to the mainstream."

David Sloan is senior executive producer and Danielle Rossen is executive producer of "What Would You Do?"