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[09/17/10 - 07:14 AM]
Hollywood Meets Hawaii in a CBS Promotional Campaign for "Hawaii Five-0"
The spot features the USC Trojan Marching Band performing the series' theme song on Waikiki Beach and interacting with stars Grace Park and Daniel Dae Kim. |
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| [via press release from CBS] |
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THIS JUST IN...
...from CBS Marketing Group
"HOLLYWOOD MEETS HAWAII" IN A CBS PROMOTIONAL CAMPAIGN FOR "HAWAII FIVE-0"
"Hawaii Five-0" Stars Daniel Dae Kim and Grace Park
Appear in the Spots, Which Feature the USC Trojan Marching Band
Performing the Series' Iconic Theme Song
An iconic band plays an iconic brand when "Hollywood Meets Hawaii" in CBS's promotional campaign for HAWAII FIVE-0, which features the USC Trojan Marching Band performing the series' theme song on Waikiki Beach and interacting with stars Grace Park and Daniel Dae Kim.
The music video was shot on the band's home field in Los Angeles and also on picturesque Waikiki Beach in Honolulu during the Trojan's Sept. 2 visit to Hawaii for USC's kick-off game of the 2010 college football season against the University of Hawaii Warriors. The video will be presented on-air and online.
Through the years, The Trojan Marching Band has appeared in over 100 movies and television shows and multiple times on the Academy Awards and Grammy Awards. They have visited 17 countries, marched in 16 Rose Parades and traveled to every USC Football game since 1987�a streak of 284 and counting.
HAWAII FIVE-0 is a contemporary take on the classic series about a new elite federalized task force whose mission is to wipe out the crime that washes up on the Islands' sun-drenched beaches. The series premieres Monday, Sept. 20 (10:00-11:00 PM, ET/PT) on the CBS Television Network and stars Alex O'Loughlin as Detective Steve McGarrett, Scott Caan as Detective Danny "Danno" Williams, Daniel Dae Kim as Chin Ho Kelly, and Grace Park as Kono Kalakaua. Peter Lenkov, Alex Kurtzman and Roberto Orci are executive producers for CBS Television Studios.
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[04/26/24 - 12:07 PM]
Oxygen True Crime's "Accident, Suicide or Murder" Returns for a Fifth Season on Saturday, May 18 at 8 P.M. ET/PT
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[04/26/24 - 12:00 PM]
The "2024 American Music Awards" to Air for the First Time on CBS, Sunday, Oct. 6
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[04/26/24 - 11:40 AM]
#1 and #2 Court Shows "Judge Judy" and "Hot Bench" Renewed Through 2025-26 in 95% of the Country
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[04/26/24 - 11:00 AM]
The Word-Twisting Game Show "Lingo," Hosted By RuPaul Charles, to Premiere Friday, May 24 on CBS
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[04/26/24 - 09:33 AM]
Paramount+ Announces "Apartment 7A," A New Original Film Starring Golden Globe Winner Julia Garner, to Premiere This Fall
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[04/26/24 - 09:00 AM]
Video: China Anne Mcclain & Kylie Cantrall Perform "What's My Name (Red Version)" from "Descendants: The Rise of Red" Soundtrack in New Music Video
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[04/26/24 - 06:31 AM]
Video: "Secrets of the Neanderthals" - Official Trailer - Netflix
The film takes viewers on a journey from their preconceptions of Neanderthals as a dim-witted creature to a complex and creative people, through the lens of a unique, ongoing excavation and a landmark new discovery - the best-preserved Neanderthal skeleton found in over a quarter century.
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[04/25/24 - 02:31 PM]
On the Heels of "The Daily Show's" Huge Ratings Growth, The Emmy Award-Winning Franchise Expands Its All-Star News Team
The show enlists Troy Iwata, Josh Johnson, and Grace Kuhlenschmidt as Correspondents.
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[04/25/24 - 01:01 PM]
Greed, Lust and Wrath Turn Deadly in New Oxygen True Crime Series "Sins of the South" Premiering Sunday, May 12th at 8:00 PM ET/PT
With a deliciously delightful Southern inflected narration, each of the 12-hour-long episodes unravel the twists and turns of a?real-life?murder, highlighting the disturbing crimes of the?South and the wickedness that led to it.
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[04/25/24 - 11:31 AM]
Netflix Greenlights Leanne Morgan Scripted Comedy from Co-Creator Chuck Lorre
Additionally, Morgan will do two stand-up specials for Netflix.
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[04/25/24 - 11:01 AM]
Netflix & Shondaland Announce New "Bridgerton" Season 3 Product Collections & Brand Collaborations
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[04/25/24 - 10:37 AM]
ABC's "Will Trent" Continues Momentum as Series Logs Highest Total Viewer Audience to Date and Highest Adults 18-49 Rating in Over a Year
After 35 days of viewing on ABC, Hulu and digital platforms, "Will Trent" continues its ratings climb in episode three of season two, growing to 11.23 million Total Viewers and marking its highest multiplatform telecast to date.
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[04/25/24 - 10:07 AM]
Video: "Prom Dates" - Official Trailer - Hulu
"Prom Dates" follows best friends Jess and Hannah, who made a pact at 13 to have the perfect senior prom.
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[04/25/24 - 10:02 AM]
HGTV Picks-Up New Season of Popular Hawaii-Based Series "Renovation Aloha"
The new season is slated to premiere in 2025.
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[04/25/24 - 10:01 AM]
Video: Paramount+ Debuts Official Trailer and Key Art for Third Season of "Mayor of Kingstown"
In season three, a series of explosions rock Kingstown and its citizens, as a new face of the Russian mob sets up shop in the city, and a drug war rages inside and outside prison walls.
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