or


[05/22/12 - 01:54 PM]
Scripps Unveils Strategy to Take More Control of Its Programming - Two New Shows to Debut This Fall
Game show "Let's Ask America" and news magazine "The List" will both launch Monday, September 17 in seven of the company's 13 television markets.

[via press release from Scripps]

Scripps Unveils Strategy to Take More Control of Its Programming

Two New Shows to Debut This Fall

CINCINNATI, May 22, 2012 -- Extending its long-standing commitment to high-quality programming and innovative storytelling, The E.W. Scripps Company (NYSE: SSP) is producing two original shows with national appeal that will begin airing September 17 in seven of the company's 13 television markets.

The new shows are replacing the company's current lineup of syndicated programming in the time periods before the networks' primetime lineup (the "access" hour) or before early evening local newscasts (the "early fringe" hour).

Scripps worked with a market research firm to conduct the most-comprehensive national consumer study of the access hour in more than 20 years. Surveys and market analysis revealed specific information categories desired by today's access audience. After generating and reviewing dozens of demo reels of shows in those valued categories and testing the most-promising concepts with broad-based focus groups, Scripps has given the green light to a pair of 30-minute daily shows:

Scripps will launch a brand new game show called "Let's Ask America." Unlike other game shows, the contestants are not in the same studio; they instead are linked digitally from the comfort of their own homes to answer questions that - consistent with the Scripps mission as a journalism company - are weighted toward current events. In other words, Let's Ask America gives contestants the chance to win cash and prizes from their couches. The format of Let's Ask America, powered by contemporary technology, reflects the audience desire for new twists on the game show concept. The show is produced by Telepictures and paraMedia inc and distributed by Warner Bros. Domestic Television Distribution. The format will be distributed internationally by Warner Bros. International Television Production. The show is helmed by executive producer Jim Paratore, who is president of paraMedia inc and the highly successful creator and an executive producer of TMZ and a former executive producer of The Ellen DeGeneres Show and Lopez Tonight.

In keeping with the news and journalism mission of the company, Scripps also will launch "The List," a nightly news magazine at the intersection of news and pop culture. The show's design is to entertain and pull back the curtain on the top-trending stories of the day delivered in the user friendly and popular form of lists. The List delivers water cooler buzz with a light edge, keeping you up to date and in the know with money-saving tips and inspiring stories. The List will give the viewer takeaway advice to make life better, and include videos and tips to be shared with friends and family. The List gives viewers what they need to know - with an attitude - and great storytelling aimed squarely at wallets, hearts and funny bones. The List will use an ensemble cast of national and local vloggers (video bloggers), web content experts, and multimedia journalists covering national topics with availabilities for localized content. Additional programming will come from the national investigative unit of the Scripps news service in Washington, D.C., as well as local Scripps affiliates. Rick Joyce, the executive producer of The List spent 10 years as News Director of "Entertainment Tonight" and created and executive produced an entertainment website called HollywoodIntel.com.

The series will be made available outside of the Scripps markets through Warner Bros. Domestic Television Distribution for a fall 2013 national launch and prior thereto as appropriate time periods become available.

"This is an important step in our strategy to take more direct creative and economic control of the content that serves our viewers and supports our advertisers across the country," said Rich Boehne, Scripps president and CEO. "There's no more important place to be an entrepreneur than in the creation of programming for the growing menu of screens that carry our brands."

Scripps has a long and successful history as a content producer for television. In addition to extensive local news and information programming, Scripps also spent 15 years producing content for its own and other cable TV networks. The cable network division, which included Home & Garden Television and Food Network, was spun off into a separate company, Scripps Networks Interactive, in 2008.

More recently, Scripps has collaborated with Cox Media and Raycom Media to produce RightThisMinute, a daily, 60-minute program that tells the news and stories of the day through cell phones, webcams, digital cameras and Skype accounts. RightThisMinute launched in fall 2011 and will expand to more than 50 markets by this fall.

"We launch these new shows with great confidence that they will engage a broad audience that will be attractive to advertisers," said Brian Lawlor, senior vice president of the Scripps television division. "We have invested many months of research to find winning formulas that will inform and entertain audiences. Our extensive testing convinced us that we have the ingredients for some of the most-appealing new content to be introduced in the access and early-fringe hours in many years."

The new programming begins in September in the Scripps markets of Phoenix, Cleveland, Cincinnati, Baltimore, Tampa and Tulsa. When contracts for other syndicated shows expire in the remaining Scripps markets (Detroit, Denver, San Diego, Indianapolis, Kansas City, Mo., West Palm Beach, Fla., and Bakersfield, Calif.), Let's Ask America and The List will move into those timeslots.

About Scripps

Scripps is a leading media enterprise that embraces its rich history in delivering high-quality journalism through television stations, newspapers and the Scripps Howard News Service, while developing and expanding its digital strategies, including social gaming, for multiple platforms. The company provides community-changing breaking news, story-telling, investigations and interactive outreach at 19 television stations in major markets such as Denver, San Diego, Detroit, Phoenix, Cleveland, Cincinnati and Tampa, and 13 newspaper markets, including Memphis, Knoxville, Naples, Fla., and Corpus Christi, Texas. Since 1941, Scripps has operated the National Spelling Bee, one of America's most-enduring celebrations of academic excellence.





  [may 2012]  
S
M
T
W
T
F
S
  


· LET'S ASK AMERICA (SYNDICATION)
· LIST, THE (SYNDICATION)





[11/25/24 - 02:49 PM]
Hallmark's Critically Acclaimed, Hit Series "The Way Home" Jumps Back Into the Pond When Season 3 Premieres January 2, Exclusively on Hallmark+
Season three picks up where season two left off - with Kat (Chyler Leigh) and her brother Jacob (Spencer Macpherson), who went missing more than two decades ago at the age of eight and is now an adult, poised to walk into the Landry home to an unsuspecting Del (Andie MacDowell).

[11/25/24 - 12:30 PM]
"The Curious Case of Natalia Grace" Returns This January for the Final Chapter
"The Final Chapter" offers a conclusion to Natalia's story as she strives for healing and resolution in her tumultuous journey filled with decades of unexpected twists and turns.

[11/25/24 - 12:00 PM]
Matthew Broderick and Son James Wilkie Broderick to Guest Star on CBS' "Elsbeth" in 2025
This will be the first time the father and son share the screen together.

[11/25/24 - 11:00 AM]
Peacock's "Richard Ramirez: The Night Stalker Tapes" Exposes the Troubled Man Behind the Dark Myth Through Firsthand Recordings and Accounts from Some of the Women Who Knew Him Best
Collected from more than 25 hours of audio recordings - most of which have never been heard before - and including revealing interviews with his family, friends and wife, the series explores the dark forces that led Ramirez to become the infamous Night Stalker.

[11/25/24 - 10:32 AM]
Video: Tom Hanks Narrates an Extraordinary Journey - "The Americas" - NBC
Narrated by Academy Award winner Tom Hanks comes the extraordinary journey of Earth's great supercontinent.

[11/25/24 - 10:30 AM]
Epic Landmark Natural History Series "Asia" Set to Premiere Saturday, January 25 on BBC America and AMC+
Presented by renowned naturalist and three-time Emmy Award-winner Sir David Attenborough, the cinematic series explores each corner of this remarkable part of our planet and journeys through Asia's most stunning landscapes, uncovering stories of extraordinary unseen animal behavior.

[11/25/24 - 10:20 AM]
AMC Networks' Launches Inaugural "Celebrating Indigenous Stories" Collection on AMC+
Also included in the special collection, and as part of the company's "Future of Film" initiative, which partners with indie film festivals that feature emerging talent from historically excluded communities, is the company's first-ever "Indigenous Rising Stars" collection.

[11/25/24 - 09:02 AM]
MTV's "Love & Hip Hop: Atlanta" Rings in the New Year with All-New Episodes Starting Tuesday, January 7 at 8PM ET/PT
MTV today announced the return of the popular docuseries, bringing viewers more drama, music, and the personal stories that keep fans hooked.

[11/25/24 - 09:00 AM]
Final Season of "Blue Bloods" to Conclude on Friday, Dec. 13 with Two Remaining Episodes
Amanda Kloots and Edward James Olmos will guest star in the final installments.

[11/25/24 - 09:00 AM]
Video: Prime Video Releases the First-Look Teaser for "Beast Games" Competition Series
The series is set to debut weekly on Thursday, December 19 on Prime Video in more than 240 countries and territories worldwide.

[11/25/24 - 08:00 AM]
Legendary Artist, Actor, Producer, Author and Entrepreneur Queen Latifah to Host "The 47th Annual Kennedy Center Honors" to Be Broadcast Sunday, Dec. 22 on CBS
The Kennedy Center Honors recognizes and celebrates individuals whose unique contributions have shaped the way we see ourselves, each other and our world.

[11/25/24 - 07:16 AM]
Stream Max Today for 70% Off
This limited time deal is available now through Monday, December 2 for both new and returning subscribers on Max.com, Apple, Google Play, Roku, Samsung, and Xumo, and for new Max customers only on Amazon Fire TV.

[11/25/24 - 07:05 AM]
2024 Billboard Music Awards to Air on December 12 in First-of-Its-Kind Multi-Platform Viewing Experience Across FOX, Paramount+ and Amazon's Fire TV Channels
Hosted by actress and comedian Michelle Buteau, the 2024 BBMAs presented by Marriott Bonvoy airs on Thursday, December 12 at 8:00pm ET/PT on FOX and Fire TV Channels, and on-demand on Paramount+, with performances also rolling out across Billboard.com, and via BBMAs and Billboard social channels.

[11/25/24 - 07:01 AM]
Video: "Missing You" - Official Trailer - Netflix
What would you do if your ex disappeared and came back into your life after 11 years? Your next Harlan Coben New Year's Day watch is almost here.

[11/25/24 - 07:01 AM]
5&2 Studios Announces Theatrical Debut of "The Chosen: Last Supper" (Season 5) on March 27, 2025 and Unveils First Look Trailer
Later in 2025, the season will make its streaming debut.