FOX SPORTS, RED BULL MEDIA HOUSE SIGN THREE-YEAR DEAL TO BROADCAST THE RED BULL WORLD SERIES
The Largest U.S. Licensing Deal in Red Bull Media House History Makes All Four Global Sports Available to U.S. Television for the First Time
Los Angeles - Today, FOX Sports and Red Bull Media House announced a three-year agreement to broadcast THE RED BULL WORLD SERIES; the largest U.S. licensing deal in Red Bull Media House history. For the first time, all four global sporting series created by Red Bull will be made available in the U.S., uniting on FOX Sports 1 and FOX Sports 2 starting in 2014.
The networks will televise nearly 180 hours of live (where available) and highlighted high-definition, season-long coverage from the RED BULL AIR RACE WORLD CHAMPIONSHIP, RED BULL CRASHED ICE WORLD CHAMPIONSHIP, the RED BULL X-FIGHTERS Freestyle Motocross World Tour and the RED BULL CLIFF DIVING WORLD SERIES. Each series, produced and delivered by Red Bull Media House, take place at some of the most iconic and breath-taking sporting venues in the world.
"Amazing television ... quite simply, no one does it like they do," said Michael Bloom, SVP of FOX Sports Original Programming. "There's nothing out there that looks like or has the production value of a Red Bull Media House presentation. They continue to break new ground in how sports are covered - we love that at FOX Sports; we share that as a common goal.
"Not only is THE RED BULL WORLD SERIES action and competition spectacular, these grand stages are surrounded with mind-boggling backdrops," Bloom continued. "Everything they do is tough, loud and beyond exciting."
"Red Bull Media House has a longstanding relationship with the FOX Sports Network family," said Werner Brell, Managing Director, Red Bull Media House North America. "The Red Bull World Series programming deal solidifies our relationship with FOX Sports. It is exciting for us to deliver this programming live to FOX Sports 1 in the network's inaugural year on air, offering the US audience thrilling sports series competition on one dedicated home year-round."
The deal was handled by Bloom and Melissa Forman for FOX Sports, and by Greg Jacobs and Ben Mauceri for Red Bull Media House.
After a three-year hiatus, the RED BULL AIR RACE WORLD CHAMPIONSHIP (www.redbullairrace.com) returns in 2014 with a new race modus, safety regulations and panoramic locations (official schedule announcement Oct. 8.) The world's only sanctioned air race tests 12 highly skilled competition pilots to navigate through technically challenging, timed pylon courses. Up to 25 cameras, including in-plane POVs, capture all the sport's spectacular aerial footage, while new GPS-based graphics have up-to-the-second race positioning.
With four stops in the U.S., Russia, Germany and Canada, the RED BULL CRASHED ICE WORLD CHAMPIONSHIP (www.redbullcrashedice.com) offers 300 international Ice Cross Downhill athletes the opportunity to compete on a world stage. Individual and team titles play out in some of the most insane, high-speed downhill ice cross events on the planet, with up to 20 incredible camera views collecting this sport's head-to-head intensity.
RED BULL X-FIGHTERS (www.redbullxfighters.com) is the most-prestigious Freestyle Motocross (FMX) Series in the world. Established in 2001, the globe's best FMX riders compete on four continents, with the newest stops being in Italy, France and Argentina for 2014. Each televised event features up to 25 unique camera perspectives, including Cineflex, Cable/Fly, Highspeed and POV, showcasing some of the most insane aerial motorcycle artistry and competition seen in sports today.
The RED BULL CLIFF DIVING WORLD SERIES (www.redbullcliffdiving.com) was created in 2009, and its meteoric rise in popularity quickly secured its place as the official discipline of the FINA World Aquatics Championship. Competition wise, divers descend 27 meters (Approximately 88.5 feet) in three seconds, reaching speeds of 52 mph (85 km/h) before splashing into the water below. The 2014 tour makes eight stops on six continents, including the first female competition in Italy. An incredible 10 camera views highlight action that's judged by some of the sport's legends, namely U.S. Olympic Gold Medalist Greg Louganis and multi-time Russian Olympic medal winner Dmitri Sautin.
--www.FOXSPORTS.com--
About Red Bull Media House
Red Bull Media House is a global media company that produces, distributes and publishes authentic content and inspirational entertainment programming in the sports and lifestyle genres. From film to television, print to digital media, music and games, the company's products can be experienced on the latest devices and platforms, fascinating audiences worldwide. Among other projects, Red Bull Media House was responsible for the documentation and multi-platform distribution of the Red Bull Stratos mission, which held the world's attention in 2012 delivering the most watched live stream in history. For more information visit www.redbullmediahouse.com.
About FOX Sports
FOX Sports is the umbrella entity representing 21st Century FOX's wide array of multi-platform US-based sports assets. Built with brands capable of reaching more than 100 million viewers in a single weekend, FOX Sports includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships. FOX Sports includes the sports television arm of the FOX Broadcasting Company; FOX Sports 1; FOX Sports 2; Fox's 22 regional sports networks, their affiliated regional web sites and FSN national programming; FOX Soccer Plus and FOX Soccer 2Go; FOX Deportes and FOX College Sports. In addition, FOX Sports also encompasses FOX Sports Digital, which includes FOXSports.com on MSN, FOX Sports GO, Whatifsports.com, Scout.com and Yardbarker.com. Also included in the Group are FOX's interests in joint-venture businesses Big Ten Network, BTN 2Go and STATS, LLC, as well as licensing agreements that establish the FOX Sports Radio Network.
|