ELECTUS INTERNATIONAL SELLS "ONLINE DATING RITUALS OF THE AMERICAN MALE" TO BROADCASTERS IN EIGHT COUNTRIES/REGIONS
(Los Angeles, CA) - October 27, 2014 -- Multimedia entertainment studio Electus, an operating business of IAC (NASDAQ: IACI), today announced that it has sold Online Dating Rituals of the American Male to broadcasters in Australia (Foxtel), Finland (MTV), Norway (TV2), Poland (TVN), Africa (Sony Africa), Canada (Shaw Media), Latin America (Discovery) and Spain/Portugal (Mediaset).
"Online Dating Rituals is an incredibly unique and entertaining series that has been executed to perfection thanks to the expertise of the Magical Elves," said John Pollak, President of Electus International. "As online dating has become the most common form of dating, we're confident that Online Dating Rituals will resonate with viewers the world over."
Each week, the Online Dating Rituals of the American Male follows two different men as they search the Internet for their ideal partner (or fling!). From the typical "romantic" searching for his true love to the guy who is looking for multiple partners, viewers get a taste of the trials and tribulations that characterize dating in the digital age.
About Electus
Electus is the first integrated multimedia entertainment studio to unite producers, creators, advertisers and distributors under one roof and produce all forms of content for distribution across a variety of platforms around the world, including: broadcast, cable, digital, OTT and various emerging technologies. The company connects advertisers, distributors and content creators early on in the development process, enabling marketers and advertisers to be true partners in campaigns and content creation. Electus International, the global distribution arm of Electus, is responsible for all international sales and distribution for Electus' programming and its studio partners as well as programs and formats from other well-known 3rd party providers. Electus is an operating business of IAC [NASDAQ: IACI]. For more information on Electus, visit www.electus.com.
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