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[02/28/06 - 12:00 AM]
CBS Ratings for the Week Ending February 26
[via press release from CBS]

CBS RATINGS FOR THE WEEK ENDING FEBRUARY 26

"Cold Case" Finishes Ahead of the Olympics Closing Ceremonies in Viewers, Adults 18-49 and Adults 25-54.

"Survivor: Panama -- Exile Island" Tops "Dancing with the Stars" and NBC's Olympics in Key Demographics

CBS averaged 10.03 million viewers in a week of atypical February rebroadcasts opposite NBC's coverage of the Winter Olympics, according to Nielsen ratings for the week ending Feb. 26, week 23 of the 2005-2006 television season.

For the week in viewers, CBS averaged 10.03 million viewers. Season-to-date, CBS (12.71m) leads, followed by ABC (11.57m), NBC (10.11m) and FOX (9.27m).

For the week in households, CBS averaged a 6.6/10. Season-to-date, CBS (8.2/13) is first, outpacing ABC by +12% (7.3/12), NBC by +24% (6.6/11) and FOX by +44% (5.7/09).

Season-to-date in key demographics, CBS is tied for first in adults 25-54 (4.9/12) and second in adults 18-49 (3.9/10).

� SURVIVOR: PANAMA -- EXILE ISLAND (8.4/12, 14.85m) was second, behind "American Idol" and ahead of both "Dancing with the Stars" and the Olympics, in adults 25-54 (6.6/15), adults 18-49 (5.5/14) and adults 18-34 (3.8/11).

--SURVIVOR: PANAMA -- EXILE ISLAND beat "Dancing with the Stars" by +36% in adults 18-34 (vs. 2.8/08), +46% in adults 18-49 (vs. 3.7/09) and +47% in adults 25-54 (vs. 4.5/10) from 8:00-9:00PM.

--SURVIVOR: PANAMA -- EXILE ISLAND beat the 8:00-9:00 PM portion of the Olympics by +31% in adults 18-34 (vs. 2.9/08), +25% in adults 18-49 (vs. 4.4/11) and +18% in adults

� COLD CASE was second in households (9.1/13), viewers (14.56m), adults 25-54 (5.4/11) and third in adults 18-49 (3.9/09). COLD CASE beat NBC's 8:00-9:00PM Olympic Coverage by +12% in households (vs. 8.1/12), +4% in viewers (vs. 13.95m), +23% in adults 25-54 (vs. 4.4/09) and +5% in adults 18-49 (vs. 3.7/08).

CBS top programs of the week: #13 SURVIVOR: PANAMA -- EXILE ISLAND (an average of 14.85m viewers), #15 CSI: CRIME SCENE INVESTIGATION (R) (14.74m), #16 COLD CASE (14.56m), #20 CSI: MIAMI (R) (12.20m), #21 TWO AND A HALF MEN (R) (12.18m), #22 CSI: NY (R) (12.02m), #23 60 MINUTES (11.77m), #24 WITHOUT A TRACE (R) (11.39m), #25 CSI: TUESDAY SPECIAL (S) (R) (10.32m), #26 NCIS (R) (9.91m), #28 CSI SUNDAY SPECIAL (S) (R) (9.63m) and #29 NCIS 9PM SPECIAL (S) (R) (9.56m).





  [february 2006]  
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· 60 MINUTES (CBS)
· AMERICAN IDOL (ABC)
· COLD CASE (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· CSI: MIAMI (CBS)
· CSI: NEW YORK (CBS)
· DANCING WITH THE STARS (ABC)
· NCIS (CBS)
· SURVIVOR (CBS)
· TWO AND A HALF MEN (CBS)
· WITHOUT A TRACE (CBS)




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