or


[03/23/07 - 06:45 PM]
Quick Take for Thursday, March 22, 2007 (Based on Fast Affiliate Ratings)
ABC spins the numbers for Thursday, March 23.

[via press release from TFC]

Quick Take for Thursday, March 22, 2007 (Based on Fast Affiliate Ratings)

ABC Delivers a Dominant Thursday Night Victory, Leading the Evening by 4.4 Million Viewers and by 44% Among Adults 18-49

ABC's "Ugly Betty" Ranks No. 1 in the 8 O'clock Hour Among Total Viewers and Across Each of the Key Women Demographics

Thursday's No. 1 TV Program, ABC's "Grey's Anatomy" Outdraws its Nearest Time Period Competition by 10.0 Million Viewers and by 107% in Adults 18-49

For the Second Week in a Row, ABC's "October Road" Wins Thursday's 10 O'clock Hour, Beating NBC's "Raines" by 3.7 Million Viewers and by 96% in Adults 18-49

Thursday Night (8:00-11:00 p.m.)

With another strong turnout for "October Road," ABC posted a definitive Thursday night win, beating second-place CBS during prime by 4.4 million viewers (14.9 million vs. 10.5 million) and by 44% in Adults 18-49 (5.6/16 vs. 3.9/11). With NCAA basketball tournament coverage on during prime, CBS' averages are based on Nielsen's preliminary time period "fast affiliate ratings."

"Ugly Betty" (8:00-9:00 p.m.)

Beating competition in the time period including Fox's "Are You Smarter than a 5th Grader?" and CBS' NCAA basketball tournament coverage, ABC's freshman "Ugly Betty" ranked No. 1 in the 8 o'clock hour among Total Viewers (10.5 million) and across each of the key women demographics: W18-34 (4.8/15), W18-49 (5.0/14) and W25-54 (5.9/16). "Betty was up week to week with Women 18-34 (4.8/15 vs. 4.7/14).

� From its first half-hour to its second half-hour, "Ugly Betty" grew its audience by 1.4 million viewers (9.8 million to 11.2 million) and by 21% in Adults 18-49 (2.9/9 to 3.5/10).

"Grey's Anatomy" (9:00-10:00 p.m.)

The No. 1 TV program on Thursday among viewers and young adults, ABC's "Grey's Anatomy" overshadowed its competition at 9:00 p.m. "Grey's" outperformed second-place CBS in the hour, with its coverage of the NCAA basketball tournament, by 10.0 million viewers (21.9 million vs. 11.9 million) and by 107% in Adults 18-49 (8.7/22 vs. 4.2/11).

"October Road" (10:00-11:00 p.m.)

For the second week in a row, ABC's "October Road" won Thursday's 10 o'clock hour. Versus its drama competition in the time period, "October Road" outdelivered NBC's "Raines" by 3.7 million viewers (12.3 million vs. 8.6 million) and by 96% in Adults 18-49 (4.9/14 vs. 2.5/7).

� On average in its two airings, "October Road" is improving its time period by 42% in Total Viewers (13.1 million vs. 9.2 million) and by 56% in Adults 18-49 (5.3/15 vs. 3.4/9), over ABC's average this season with regular programming in the hour.

Source: Nielsen Media Research, NTI (Fast Affiliate Ratings, Live+SD), 3/22/07.





  [march 2007]  
S
M
T
W
T
F
S
    


· ARE YOU SMARTER THAN A FIFTH GRADER? (NICKELODEON)
· GREY'S ANATOMY (ABC)
· OCTOBER ROAD (ABC)
· RAINES (NBC)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[12/24/24 - 01:15 PM]
ABC News' "Nightline" Ranks No. 1 in Key Adult Demos for the Week of Dec. 16 Versus CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains year to year in Adults 25-54 and Adults 18-49.

[12/24/24 - 12:01 PM]
Netflix Top 10 Week of Dec. 16: "Carry-On" Flies to First Again in Netflix's Top 10 This Week
Season 6 of "Virgin River" starring Alexandra Breckenridge and Martin Henderson debuted on top of the English TV List with 8.1 million views.

[12/23/24 - 02:36 PM]
College Football Playoff Scores 10.6 Million Average Viewers Across ESPN Platforms and TNT Sports
Tennessee/Ohio State and Indiana/Notre Dame on ESPN/ABC become two of top three most-watched games of the season.

[12/23/24 - 01:22 PM]
"Yellowstone" 5B Finale Continues Its Record-Breaking Run with 13.1M Total Viewers in L3 Marking the Biggest Episode in Series History
Said run marked the most watched season in the series' history with 13.6M total viewers.

[12/23/24 - 01:15 PM]
For the 4th Consecutive Year, ABC News' "20/20" Is Friday's No. 1 Newsmagazine Across the Board
"20/20" outdelivered "Dateline" in all key target demos for the 4th consecutive year - since 2021.

[12/19/24 - 12:00 PM]
Great American Family's Christmas Franchise Fuels Channel's Growth Placing It Among the Top 25 Just Three Years After Launch
The company's burgeoning holiday movie franchise, Great American Christmas, launched October 11, further establishing Great American's position as a leader in the original holiday movie space.

[12/18/24 - 01:30 PM]
"Landman" Explodes Becoming the #1 Paramount+ Original of All Time Garnering 14.9M Global Households
New episodes are available to stream every Sunday exclusively on Paramount+.

[12/18/24 - 10:21 AM]
"Live with Kelly and Mark" Hits Season Highs in Total Viewers, Households and Women 25-54 with Best Numbers Since April
In addition, "Live" posted week-to-week gains of +12% in Women 25-54 (0.47 rating vs. 0.42 rating), hitting a season high and posting the show's second week of growth in the demographic with its best delivery in three months.

[12/17/24 - 03:31 PM]
ABC News' "Nightline" Ranks No. 1 in All Key Demos for the Week of Dec. 9 Versus CBS' "After Midnight" and NBC's "Late Night With Seth Meyers"
"Nightline" posted double-digit gains week to week across the board: Total Viewers (+16% - 840,000 vs. 725,000), Adults 25-54 (+76% - 215,000 vs. 122,000) and Adults 18-49 (+90% - 129,000 vs. 68,000).

[12/17/24 - 12:00 PM]
Netflix Top 10 Week of Dec. 15: "Carry-On" Lifts Off and "Black Doves" Fly High in Netflix's Top 10 This Week
Jamie Foxx's stand-up special "What Had Happened Was..." hit No. 2 (8.2 million views), and "Dead to Me" creator Liz Feldman's new murder mystery "No Good Deed" landed at No. 3 (6 million views).

[12/17/24 - 11:12 AM]
"Abbott Elementary" Holiday Special Delivers Glad Tidings - Rising +129% in Total Viewers and +410% in Adults 18-49 over Initial Live+Same Day Audience
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, the "Abbott Elementary" holiday special "Winter Show" delivered holiday cheer, jumping to 6.66 million Total Viewers and 2.14 rating in Adults 18-49.

[12/17/24 - 05:16 AM]
"Yellowstone" Finale Is Biggest Episode in Series History with 11.4 Million Viewers
Overall, Season B outperformed Season 5A by +4% (10.3M) in viewership.

[12/16/24 - 02:45 PM]
"Blue Bloods" Series Finale Hits Largest Overnight Audience of the Season
The finale's seven-day multiplatform audience (across CBS and Paramount+) could surpass 11.4 million viewers, according to VideoAmp and CBS Research estimates.

[12/12/24 - 10:00 AM]
"Tracker" Exceeding 18 Million Viewers and "Matlock" Nearing 17 Million Viewers in Live Plus 35-Day Multiplatform Viewing
Since the new season premiered in September, CBS primetime series are averaging 10 million viewers, up +3% compared to last season, in live plus 35-day viewing across CBS, Paramount+ and the CBS app.

[12/12/24 - 09:02 AM]
"Tamron Hall" Hits Season Ratings High Growing by 17%
During the week of November 18, "Tamron Hall" grew in all key measures week to week, +9% among total viewers, +6% in household rating, +16% and +17% respectively with the highly coveted women 18-49 and 25-54 demographics.