or


[09/29/09 - 11:43 AM]
Fueled by Brand Evolution, Syfy Posts Most Watched Third Quarter in 17-Year History
Syfy spins the numbers for the third quarter of 2009.

[via press release from Syfy]

FUELED BY BRAND EVOLUTION, SYFY POSTS MOST WATCHED THIRD QUARTER IN 17-YEAR HISTORY

Places 4th in Adults 25-54 � Highest 3Q Ranking Ever

Warehouse 13 Sets All-Time Syfy Series Marks in Total Viewers, Adults 25-54 and Household Ratings

Soars 18% Among Upscale Adult 18-49 Viewers

Syfy.com Pacing for New Third Quarter Highs in Key Metrics

New York, NY � September 29, 2009 � Underscoring the broad-based appeal of its new brand identity since launching on July 7, Syfy amassed the largest third quarter audience in its 17-year history, establishing a new mark in total viewers with 1.36 million.

The record viewership from June 29th through September 27 catapulted Syfy into fourth place among Adults 25-54, its highest ranking ever in third quarter, versus all basic cable entertainment networks.

Syfy also posted all-time third quarter highs in Women 18-49 (292,000) and Women 25-54 (332,000).

Syfy dramatically improved among upscale Adult 18-49 viewers (versus third quarter '08), gaining +18% in Adults18-49 with $75K+ Household Income.

The gains were driven by the diverse powerhouse primetime schedule, sparked by summer sensation Warehouse 13, Syfy's most watched series ever in total viewers (4.02 million), Adults 25-54 (2.1 million) and HH ratings (2.9), and Eureka, which soared over three million total viewers for the first time ever.

Fueled by Ghost Hunters and Destination Truth -- both on pace for series ratings records -- Syfy captured the third quarter Wednesday 9-10PM (ET/PT) time period among Adults 18-34 and Adults 18-49, while winning the Tuesday 9-10PM (ET/PT) time period in Adults 25-54.

Third Quarter Highlights

In total viewers, Warehouse 13 topped new cable series such as TNT's Hawthorne (4.0 million) and Dark Blue (3.5 million), and Lifetime's Drop Dead Diva (3.1 million). The series finished second in the 2009 freshman class behind only USA's Royal Pains.

The second half of Eureka Season Three delivered a 2.3 HH rating, 1.38 million Adults18-49, 1.72 million Adults 25-54 and 3.17 million total viewers. In addition to breaking the three million total viewers barrier, this is also the series' best performance ever in Adults18-34 and Adults 25-54.

To date, the current season of Ghost Hunters is averaging a 2.1 HH rating, 3.0 million total viewers, 1.9 million Adults18-49 and 2.0 million Adults 25-54. This marks the first time it has averaged more than two million Adults 25-54 and more than three million total viewers.

Destination Truth is also enjoying a strong ratings performance in its third season. The September 9 premiere set record highs in all key demos including Adults 18-49 and Adults 25-54 as well as the first time the show averaged more than two million total viewers.

Users also flocked to the new brand identity online:

Syfy.com is on pace to hit new third quarter highs in uniques (3.1 million), visits (5.1 million), page views (30.0 million) and video streams (5.2 million).

Syfy.com is also on pace to deliver its best quarter ever in engagement as users average 17 minutes per visit and 28 minutes per unique.

Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in 95 million homes, Syfy is a network of NBC Universal, one of the world's leading media and entertainment companies. (Syfy. Imagine greater.)





  [september 2009]  
S
M
T
W
T
F
S
  


· DARK BLUE (TNT)
· DESTINATION TRUTH (SYFY)
· DROP DEAD DIVA (LIFETIME)
· EUREKA (SYFY)
· GHOST HUNTERS (A AND E)
· HAWTHORNE (TNT)
· ROYAL PAINS (USA)
· WAREHOUSE 13 (SYFY)





most recent ratings | view all posts
[01/21/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 13: "Back in Action" Hits the Mark with Chart-Topping Debut
There was plenty of love for "XO, Kitty's" second season, which premiered on January 16 and debuted at No. 2 on the English TV list with 14.2 million views.

[01/21/25 - 08:54 AM]
NBC Sports Delivers Its Fourth-Largest NFL Divisional Playoff Audience on Record as Rams-Eagles Averages 37.8 Million Viewers on NBC & Peacock
The audience for Rams-Eagles peaked with an average of 47.5 million viewers from 6:00-6:11 p.m. ET.

[01/19/25 - 01:31 PM]
FOX Sports Delivers 33.6 Million Viewers for Commanders-Lions NFC Divisional Game
Saturday's NFC Divisional showdown is projected to peak at 35.7 million viewers from 9:30-9:45 PM ET.

[01/17/25 - 03:39 PM]
"Shifting Gears" Brings Tim Allen Back to ABC and Hulu in Style with 17 Million Total Audience to Date
"Shifting Gears" stood as ABC's strongest series debut in over six years - since 10/16/18 with "The Conners," and marks the most-watched ABC series premiere on streaming to date, based on views in its first seven days on Hulu and Hulu on Disney+.

[01/16/25 - 04:01 PM]
NBC and Peacock's 2024 Holiday Programming Reached 88 Million People from Thanksgiving to New Year's Day
The Macy's Thanksgiving Day Parade was the #1 show of the holiday season.

[01/16/25 - 03:38 PM]
ABC Tuesday Dramas "Will Trent," "High Potential" and "The Rookie" Return with Stellar, Record-Setting Results
Both "Will Trent" and "The Rookie" achieved all-time streaming highs for their premiere episodes over seven days.

[01/16/25 - 01:45 PM]
Third Season of Peacock Original "The Traitors" Debuts as #1 Unscripted Series in the U.S. Across All Platforms
499 million minutes were consumed for the entire series for the week of January 6-12.

[01/15/25 - 02:35 PM]
TGL Presented by SoFi Match 2 on ESPN Draws Average of 1 Million Viewers, Up 9 Percent Over Match 1
With Tiger Woods making his playing debut, viewership peaked at 1.1 million from 8:30-8:45 p.m. ET and held steady in the 1 million range from 7:30 p.m. until past 9 p.m.

[01/14/25 - 12:31 PM]
Prime Video's First-Ever NFL Playoff Game Attracted the Most Concurrent Viewers Ever to the Service
Said news caps off a historic 2024-2025 campaign for the service.

[01/14/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 6: "Squid Game" Season 2 Keeps Winning, While "Missing You" Doesn't Miss
"American Primeval" - the historical drama based on real-life events during the 1857 Utah War - arrived at the No. 2 spot with 10.4 million views.

[01/14/25 - 07:43 AM]
FOX Delivers Most-Watched Telecast of the Week with NFL Wild Card Game
The audience peaked with 39,510,000 viewers from 7:00-7:15 PM ET.

[01/13/25 - 04:05 PM]
ESPN's Presentations of College Football Playoff Semifinals at Goodyear Cotton Bowl Classic and Capital One Orange Bowl Score Multi-Year Viewership Highs
The games averaged 20.6 million and 17.8 million viewers, respectively.

[01/10/25 - 08:31 AM]
Cleveland Cavaliers Victory Over Oklahoma City Thunder on ESPN Averaged 1.87 Million Viewers
Wednesday's coverage peaked at 2.5 million viewers.

[01/09/25 - 08:32 AM]
ESPN's College Football Bowl Viewership Reaches Record Highs for 2024-25 Season
The 33 non-College Football Playoff bowls averaged 2.7 million viewers, marking a 14 percent year-over-year increase and the largest audience since the 2019-20 season.

[01/09/25 - 07:00 AM]
WWE "RAW" Wrestles Up 4.9M Global Views for Netflix Debut
The inaugural event on Netflix averaged 2.6 million households (Live+SD) in the US, according to VideoAmp, which is 116% higher than "RAW's" average 2024 US audience of 1.2 million households, and higher than any other "Monday Night RAW" broadcast in the past five years.