or


[03/02/10 - 11:07 AM]
American Idol Freezes Out Olympics in Head-To-Head Competition
FOX spins the numbers for the week of February 22-28.

[via press release from FOX]

NATIONAL NIELSEN RATINGS FOR THE WEEK OF FEBRUARY 22 - 28, 2010

AMERICAN IDOL FREEZES OUT OLYMPICS IN HEAD-TO-HEAD COMPETITION

Three winning nights of AMERICAN IDOL and an impressive turnout for KITCHEN NIGHTMARES delivered a strong weekly finish (4.1/11) for FOX among Adults 18-49. All three AMERICAN IDOL telecasts trounced Vancouver Olympics coverage, dominating across Adults 18-49, Adults 18-34, Teens and virtually all key demos. In fact, with eight hours of head-to-head competition over the past two weeks, AMERICAN IDOL outperformed the Vancouver Games by +55% among Adults 18-49, +87% among Adults 18-34, +99% among Teens and +6% in Total Viewers.

FOX continues to reign as the No. 1 network of the season with a +12% advantage over its nearest competitor.

For the second week in a row, FOX's Tuesday AMERICAN IDOL telecast outperformed NBC's Olympics coverage with a rating of 9.0/22 and advantages of +64% among Adults 18-49, +95% among Adults 18-34, +119% among Teens and +14% in Total Viewers. FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

On Wednesday night, AMERICAN IDOL continued to dominate the competition with an impressive 8.7/23 among Adults 18-49, and advantages of +58% among Adults 18-49, +95% among Adults 18-34, +120% among Teens and +13% in Total Viewers versus the next highest-rated competitor. FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

AMERICAN IDOL showed substantial growth compared to the previous Wednesday's episode, making gains of +24% among Adults 18-49, +30% among Adults 18-34, +12% among Teens and +24% in Total Viewers.

FOX's special Thursday lineup of AMERICAN IDOL and KITCHEN NIGHTMARES delivered FOX's highest rated Thursday night in almost one year among Adults 18-49 and Total Viewers (both since 3/26/09, excluding sports).

The AMERICAN IDOL results show at 8p posted a 6.5/17 and outperformed NBC's Olympics coverage in the 8p hour by +48% among Adults 18-49, +77% among Adults 18-34, and +100% among Teens. FOX won the hour among Adults 18-49, Adults 18-34, Teens and virtually all key demos.

At 9p a special KITCHEN NIGHTMARES delivered a 3.4/9 among Adults 18-49, which marked its second highest delivery ever among Adults 18-49 and Total Viewers.

09/10 FOX Dramas: Live + 7 in Adults 18-49

Comparing Live+Same Day vs. Live + 7 ratings (now available through 2/14/10), FOX's dramas have shown significant increases among Adults 18-49 including:

09/10 Season thru 2/14 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change

24 3.5/8 4.2/10 +20%

Human Target 2.8/8 3.3/9 +18%

House 4.7/12 5.7/14 +21%

Lie to Me 2.5/6 2.9/7 +16%

Glee 2.9/8 3.6/9 +24%

Bones 2.8/8 3.4/9 +21%

Fringe 2.2/6 3.0/7 +36%

Dollhouse 0.8/3 1.2/4 +50%

09/10 FOX Dramas: Live +7 in Total Viewers

Comparing Live+ Same Day vs. Live + 7 ratings (now available through 2/14/10), FOX's dramas have shown significant increases among Total Viewers including:

09/10 Season thru 2/14 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change

24 10.9 12.6 +16%

Human Target 9.3 10.6 +14%

House 12.3 14.4 +17%

Lie to Me 6.9 8.0 +16%

Glee 6.6 7.9 +20%

Bones 9.8 11.3 +15%

Fringe 6.1 7.8 +28%

Dollhouse 2.2 3.0 +36%

Weekly Program Rankers

FOX had 4 of the Top 20 programs among Adults 18-49: AMERICAN IDOL TUESDAY (No. 1), AMERICAN IDOL WEDNESDAY (No. 2), AMERICAN IDOL THURSDAY (No. 3) and KITCHEN NIGHTMARES (No. 18).

FOX had 7 of the Top 20 programs among Adults 18-34: AMERICAN IDOL TUESDAY (No. 1), AMERICAN IDOL WEDNESDAY (No. 2), AMERICAN IDOL THURSDAY (No. 3), FAMILY GUY (No. 14), KITCHEN NIGHTMARES (No. 16), AMERICAN DAD (No. 19 tie) and THE CLEVELAND SHOW (No. 19 tie).

FOX had 7 of the Top 20 programs among Teens: AMERICAN IDOL TUESDAY (No. 1), AMERICAN IDOL WEDNESDAY (No. 2), AMERICAN IDOL THURSDAY (No. 3), FAMILY GUY (No. 4), AMERICAN DAD (No. 8), THE CLEVELAND SHOW (No. 11) and THE SIMPSONS (No. 16).

FOX had 3 of the Top 20 programs in Total Viewers: AMERICAN IDOL TUESDAY (No. 2), AMERICAN IDOL WEDNESDAY (No. 3) and AMERICAN IDOL THURSDAY (No. 10).

Week 2/08-2/14/10: Live+7

NIGHTLY AND PROGRAM HIGHLIGHTS - FEBRUARY 22 - 28, 2010

MONDAY

8:00-9:00 HOUSE (R): (A18-49: 2.1/6, 6.1 Mil Total Viewers)

9:00-10:00 24: (A18-49: 2.8/7, 8.8 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 2.5/6, 7.5 Mil Total Viewers)

At 8p an encore HOUSE posted a 2.1/6 among Adults 18-49 and ranked No. 3 in its hour among Adults 18-49 and Adults 18-34.

Airing against the Olympics on NBC and following an encore HOUSE, drama '24' posted a 2.8/7 among Adults 18-49, same as last week. '24' ranked No. 4 in the 9p hour among Adults 18-49 and Adults 18-34.

FOX ranked No. 3 for the night among Adults 18-49 and Adults 18-34.

TUESDAY

8:00-10:00 AMERICAN IDOL: (A18-49: 9.0/22, 24.2 Mil Total Viewers)

For the second week in a row FOX's AMERICAN IDOL-TUE dominated NBC's Olympics for the night showing an advantage of +64% among Adults 18-49 (9.0/22 vs. 5.5/14), +95% among Adults 18-34 (7.6/21 vs. 3.9/11), +119% among Teens (5.9/19 vs. 2.7/9) and +14% in Total Viewers (24.2 vs. 21.3 Mil.) FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

Despite airing against the Olympics, AMERICAN IDOL retained 94% of the equivalent episode last year when the first set of 12 Semifinalists performed on 2/17/09 among Adults 18-49 (9.0/22 vs. 9.6/24), 95% among Adults 18-34 (7.6/21 vs. 8.0/22) and 95% in Total Viewers (24.2 vs. 25.4 Mil.)

Compared to last week's performance on Tuesday, AMERICAN IDOL retained an impressive 98% among Adults 18-49 (9.0/22 vs. 9.2/23) and gained +1% in Total Viewers (24.2 vs. 23.9 Mil.)

WEDNESDAY

8:00-10:00 AMERICAN IDOL: (A18-49: 8.7/23, 23.0 Mil Total Viewers)

FOX's AMERICAN IDOL-WED dominated NBC's Olympics for the night showing an advantage of +58% among Adults 18-49 (8.7/23 vs. 5.5/15), +95% among Adults 18-34 (7.4/22 vs. 3.8/11), +120% among Teens (5.5/18 vs. 2.5/9) and +13% in Total Viewers (23.0 vs. 20.3 Mil.) FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.

AMERICAN IDOL showed substantial gains compared to last Wednesday and grew +24% among Adults 18-49 (8.7/23 vs. 7.0/17), +30% among Adults 18-34 (7.4/22 vs. 5.7/16), +12% among Teens (5.5/18 vs. 4.9/15) and +24% in Total Viewers (23.0 vs. 18.6 Mil.)

THURSDAY

8:00-9:00 AMERICAN IDOL (S): (A18-49: 6.5/17, 18.0 Mil Total Viewers)

9:00-10:00 KITCHEN NIGHTMARES (S): (A18-49: 3.4/9, 7.4 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 4.9/13, 12.8 Mil Total Viewers)

FOX's special Thursday AMERICAN IDOL results show posted a 6.5/17 and dominated NBC's Olympics in head-to-head competition in the 8p hour showing an advantage of +48% among Adults 18-49 (6.5/17 vs. 4.4/12), +77% among Adults 18-34 (5.3/16 vs. 3.0/9) and +100% among Teens (4.8/16 vs. 2.4/8). FOX won the hour among Adults 18-49, Adults 18-34, Teens and virtually all key demos.

Through eight hours in head-to-head competition AMERICAN IDOL bests NBC's Olympics by a substantial +55% among Adults 18-49 (8.4/21 vs. 5.4/14), +87% among Adults 18-34 (7.1/20 vs. 3.8/11), +99% among Teens (5.7/18 vs. 2.9/9) and +6% in Total Viewers (22.3 vs. 21.1 Mil.)

So far this season, AMERICAN IDOL's average is on par with the same weeks last year with Most Current ratings vs. comparable Most Current, showing 97% retention among Adults 18-49 (9.8/25 vs. 10.5/26), 94% among Adults 18-34 (8.5/24 vs. 9.0/25), 96% among Teens (7.5/24 vs. 7.8/24) and 94% in Total Viewers (25.8 vs. 27.4 Mil.)

A special KITCHEN NIGHTMARES at 9p posted a 3.4/9 among Adults 18-49 and posted its second highest Adults 18-49 and Total Viewers ever. KITCHEN NIGHTMARES ranked No. 2 in the hour among Adults 18-49, Adults 18-34 and Teens.

FOX delivered its highest rated Thursday night in almost one year among Adults 18-49 and Total Viewers (both since 3/26/09, excluding sports).

FOX ranked No. 2 for the night in Adults 18-49 and No. 1 in Adults 18-34 and Teens.

FRIDAY

8:00-10:00 NAACP IMAGE AWARDS (S): (A18-49: 0.8/3, 2.9 Mil Total Viewers)

The NAACP IMAGE AWARDS posted a 0.8/3 and ranked No. 5 in its time period among Adults 18-49 and No. 4 among Adults 18-34.

SATURDAY

8:00-8:30 COPS: (A18-49: 1.8/6, 5.4 Mil Total Viewers)

8:30-9:00 COPS 2 (R): (A18-49: 1.9/6, 6.0 Mil Total Viewers)

9:00-10:00 AMW: (A18-49: 1.8/6, 5.6 Mil Total Viewers)

8:00-10:00 FOX PRIME: (A18-49: 1.8/6, 5.6 Mil Total Viewers)

Due to Olympic coverage being sustained from 8-830p, COPS at 8p ranked No. 1 in its half hour among Adults 18-49 and Adults 18-34. COPS 2 at 830p ranked No. 2 in its respective half hour among Adults 18-49 and Adults 18-34.

At 9p, AMERICA'S MOST WANTED ranked No. 2 in its hour among Adults 18-49 and Adults 18-34.

FOX ranked No. 2 for the night on a total primetime basis among Adults 18-49 and Adults 18-34.

SUNDAY

7:00-7:30 TIL DEATH: (A18-49: 1.0/3, 2.5 Mil Total Viewers)

7:30-7:59 TIL DEATH: (A18-49: 1.2/3, 3.0 Mil Total Viewers)

7:59-8:30 SIMPSONS (R): (A18-49: 2.3/6, 5.3 Mil Total Viewers)

8:30-9:00 CLEVELAND SHOW (R): (A18-49: 2.3/6, 5.0 Mil Total Viewers)

9:00-9:31 FAMILY GUY (R): (A18-49: 2.8/7, 5.8 Mil Total Viewers)

9:31-10:00 AMERICAN DAD (R): (A18-49: 2.2/5, 4.7 Mil Total Viewers)

7:00-10:00 FOX PRIME: (A18-49: 2.0/5, 4.4 Mil Total Viewers)

From 8-10p FOX aired encores of THE SIMPSONS (2.3/6), CLEVELAND (2.3/6), FAMILY GUY (2.8/7) and AMERICAN DAD (2.2/5). TIL DEATH posted a 1.0/3 at 7p and 1.2/3 at 7:30p.

FOX ranked No. 4 for the night among Adults 18-49, No. 3 among Adults 18-34 and No. 2 in Teens.

FEBRUARY 22 - 28, 2010

TOTAL PRIMETIME

ADULTS 18-49 ADULTS 18-34 VIEWERS (Mil)

FOX 4.1/11 FOX 3.5/11 FOX 11.0

ABC 1.9/5 ABC 1.6/5 ABC 5.7

CBS 2.0/5 CBS 1.3/4 CBS 7.8

NBC 5.5/15 NBC 3.7/12 NBC 21.3





  [march 2010]  
S
M
T
W
T
F
S
 


· ()
· 24 (FOX)
· AMERICAN DAD (TBS)
· AMERICAN IDOL (ABC)
· AMERICA'S MOST WANTED (LIFETIME)
· BONES (FOX)
· CLEVELAND SHOW, THE (FOX)
· COPS (FOX NATION)
· DOLLHOUSE (FOX)
· FAMILY GUY (FOX)
· FRINGE (FOX)
· GLEE (FOX)
· HOUSE (FOX)
· HUMAN TARGET (FOX)
· KITCHEN NIGHTMARES (FOX)
· LIE TO ME (FOX)
· SIMPSONS, THE (FOX)





most recent ratings | view all posts
[02/26/25 - 09:07 AM]
Netflix: What We Watched the Second Half of 2024
The bi-annual Engagement Report covers approximately 99% of all video watch time on Netflix.

[02/25/25 - 12:01 PM]
Top 10 Week of Feb. 17: "American Murder: Gabby Petito" Hits No. 1 in This Week's Top 10
Audiences also tuned in for the new drama-thriller series "Zero Day" - starring Robert De Niro, about a deadly cyberattack - which debuted at No. 2 in English TV (19.1 million views).

[02/25/25 - 09:11 AM]
Los Angeles Lakers vs. Denver Nuggets on "NBA Saturday Primetime on ABC" Viewership Up 29 Percent and Most-Watched Program of the Night Across All of Television
The game broadcast averaged 2,870,000 viewers and was the most-watched program of the night across all of television, according to Nielsen.

[02/21/25 - 02:45 PM]
4 Nations Face-Off: Canada-USA Championship Game Delivers 9.3 Million Viewers; ESPN's Largest Hockey Audience Ever
The telecast peaked with 10.4 million viewers and was the most-viewed non-NFL event ever on ESPN+.

[02/21/25 - 10:15 AM]
"High Potential" Finishes Spectacular First Season Hitting Series Highs
In addition, "High Potential" achieved a remarkable benchmark for the finale episode, earning a series high on streaming and becoming ABC's best drama episode ever, based on seven-day views on Hulu and Hulu on Disney+.

[02/19/25 - 12:06 PM]
"Shifting Gears" Surges to Three-Week High in Multiplatform Viewing Among Total Viewers
After three days of viewing on linear (2/12/25), the acclaimed comedy starring Tim Allen, was the No. 1 program of the night in both Total Viewers (5.78 million) and Adults 18-49 (0.57 rating).

[02/19/25 - 07:01 AM]
OWN: Oprah Winfrey Network Ratings Increase in 2024 Driven by Growth in Key Series Among African American Women 25-54
Four returning shows saw season-over-season ratings growth with Women 25-54 from prior seasons: "Ready to Love" Season 9 (+8%), "Belle Collective" Season 4 (+8%), "Belle Collective" Season 5 (+36%), and "Love & Marriage Detroit" Season 3 (+4%).

[02/18/25 - 12:01 PM]
Netflix Top 10 Week of Feb. 10: Romance Sweeps the Top 10 Off Its Feet for Valentine's Day
The Italian getaway "La Dolce Villa" topped the English films list (19.8 million views), hitting the Top 10 in 90 countries, while Amy Schumer's "Kinda Pregnant" followed hot on its heels at No. 2 (13.7 million views).

[02/18/25 - 09:22 AM]
"The White Lotus" Season 3 Premiere Checks in with 2.4 Million Viewers, Up 57% Growth from Previous Season
After 36 hours the Season 3 premiere has doubled the Season 2 premiere episode during the same amount of time, and grew 90% since Sunday night, bringing the domestic audience to 4.6 million cross platform viewers.

[02/18/25 - 06:02 AM]
The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener
The season opener at Daytona delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.

[02/17/25 - 04:03 PM]
"SNL50: The Anniversary Special" Watched by 14.8 Million Viewers and Scored a 2.53 Rating in the 18-49 Demo Across Both NBC and Peacock in Live + Same Day Viewing
It's NBC's most-watched primetime entertainment telecast in both categories in five years (since the 2020 Golden Globe Awards).

[02/17/25 - 11:03 AM]
ABC Scores Significant Tuesday Night Linear Win Over Original Series Network Competition for First Time This Season in Total Viewers and Adults 18-49
Powering Tuesday nights at 9 p.m., "High Potential" continued its remarkable momentum becoming the No. 1 show of the night on broadcast and cable, earning 8.35 million Total Viewers and 0.69 rating in Adults 18-49.

[02/12/25 - 10:43 AM]
ESPN NBA Viewership Update: Luka Doncic's Lakers Debut Delivers 2.01 Million Viewers
The telecast peaked at 2.55 million viewers and won the day among people and males 18-34, 18-49 and 25-54.

[02/12/25 - 10:23 AM]
Puppy Bowl XXI Reaches 12.8 Million Viewers and Was #1 Non-Sports Cable Telecast on Sunday, February 9
Sunday's programming event became the highest-rated Puppy Bowl ever on Discovery, TBS and truTV and Animal Planet's highest-rated in four years.

[02/12/25 - 09:35 AM]
CBS "FBI" Line Up Wins Tuesday Night with #1 Show "FBI"
"FBI" was the #1 show of the night, beating the #2 show of the night by nearly +1 million viewers.