nielsen ratings (fast national numbers for friday, july 1, 2011)
Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks last night:
ABC (4.22 million viewers, #2; adults 18-49: 1.3, #1) kicked off the holiday weekend on top with its unscripted mix of "Shark Tank" (3.95 million viewers, #6; adults 18-49: 1.1, #T3), "Primetime: What Would You Do?" (3.91 million viewers, #7; adults 18-49: 1.3, #T1) and "20/20" (4.82 million viewers, #3; adults 18-49: 1.3, #T1).
NBC (3.92 million viewers, #3; adults 18-49: 0.9, #2) then had to settle for second place with new episodes of "Friday Night Lights" (2.51 million viewers, #9; adults 18-49: 0.6, #10) and "Dateline NBC" (4.63 million viewers, #4; adults 18-49: 1.1, #T3).
Next up was CBS (5.44 million viewers, #1; adults 18-49: 0.8, #3) with its all-repeat lineup of "Flashpoint" (4.54 million viewers, #5; adults 18-49: 0.7, #T8), "CSI: NY" (5.53 million viewers, #2; adults 18-49: 0.9, #T5) and "Blue Bloods" (6.25 million viewers, #1; adults 18-49: 0.9, #T5).
FOX (2.47 million viewers, #4; adults 18-49: 0.7, #4) then did the same with encores of "Bones" (2.60 million viewers, #8; adults 18-49: 0.7, #T8) and "House" (2.34 million viewers, #10; adults 18-49: 0.8, #7).
And finally, The CW (1.42 million viewers, #5; adults 18-49: 0.5, #5) likewise offered up repeats of "Smallville" (1.42 million viewers, #11; adults 18-49: 0.5, #T11) and "Supernatural" (1.42 million viewers, #12; adults 18-49: 0.5, #T11).
Week-to-week changes (adults 18-49): 20/20 (30.00%),
Dateline NBC (-15.40%),
Friday Night Lights (-25.00%).
In late-night metered market ratings (via NBC's press release):
In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 1.5/4 with an encore telecast delayed by Wimbledon coverage; CBS's "Late Show with David Letterman," 2.2/5 with an encore; and ABC's combo of "Nightline," 3.0/7; and "Jimmy Kimmel Live," 1.5/4.
In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.5/2 with an encore delayed by Wimbledon coverage; "Late Show," 0.5/2 with an encore; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.5/3.
At 12:35 a.m., "Late Night with Jimmy Fallon" (1.0/3 in metered-market households with an encore delayed by Wimbledon coverage) trailed CBS's first-run "Late Late Show with Craig Ferguson" (1.1/3). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49 with an encore delayed by Wimbledon coverage) topped "Late Late Show" (0.2/1).
At 1:35 a.m., Last Call with Carson Daly" averaged a 0.6/3 in metered-market households with an encore delayed by Wimbledon coverage and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks one year ago (7/2/10):
NBC (4.39 million viewers, #2; adults 18-49: 1.2, #1) was the network to beat on a low-key Friday thanks to new episodes of "Friday Night Lights" (3.48 million viewers, #5; adults 18-49: 1.1, #T2) and "Dateline NBC" (4.85 million viewers, #3; adults 18-49: 1.3, #1).
Second place then went to CBS (4.93 million viewers, #1; adults 18-49: 0.9, #T2) with a repeat of "Medium" (3.28 million viewers, #6; adults 18-49: 0.7, #T8) followed by a new "Flashpoint" (5.61 million viewers, #2; adults 18-49: 1.1, #T2) and the finale to "Miami Medical" (5.91 million viewers, #1; adults 18-49: 1.0, #T5).
Sharing the silver was ABC (3.48 million viewers, #3; adults 18-49: 0.9, #T2) with a repeat of "Wife Swap" (3.07 million viewers, #8; adults 18-49: 1.0, #T5), the special "America Celebrates July 4th at Ford's Theater" (3.26 million viewers, #7; adults 18-49: 0.7, #T8) and a new "20/20" (4.13 million viewers, #4; adults 18-49: 1.1, #T2).
Meanwhile, FOX (2.20 million viewers, #4; adults 18-49: 0.7, #4) offered up repeats of "House" (2.60 million viewers, #9; adults 18-49: 0.8, #7) and "The Good Guys" (2.19 million viewers, #10; adults 18-49: 0.7, #T8).
And finally, repeats of "Smallville" (1.01 million viewers, #11; adults 18-49: 0.4, #T11) and "Supernatural" (0.94 million viewers, #12; adults 18-49: 0.4, #T11) on The CW (0.97 million viewers, #5; adults 18-49: 0.4, #5) rounded out the evening.
Source: Nielsen Media Research
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