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[11/28/11 - 03:32 PM]
CBS Wins 11th Straight November Sweep in Viewers and 9th Straight in Adults 25-54
CBS spins the numbers for the November sweeps period.
[via press release from CBS]

THIS JUST IN....

FROM CBS ENTERTAINMENT

CBS WINS 11th STRAIGHT NOVEMBER SWEEP IN VIEWERS AND 9th STRAIGHT IN ADULTS 25-54

Network Posts Across-the-Board Ratings Growth vs. Last November

CBS has won its 11th straight November sweep in viewers, and ninth straight in adults 25-54. In addition, the Network has posted across-the-boards ratings growth versus a year ago, according to Nielsen live plus same day ratings for Oct. 28 through Nov. 23.

For the November sweep, CBS placed first in viewers (11.43m), up +3% compared with last year, and first in adults 25-54 (3.8/09) up +6%. The Network is also up + 4% in adults 18-49 (2.8/08), compared with November 2010.

November 2011 Sweep vs. last year, Live Plus Same Day

Nov. 2011 Nov. 2010
Network Per2+ Per2+ % change
CBS 11.43m 11.13m +3%
NBC 6.86m 7.19m -5%
ABC 9.28m 9.68m -4%
FOX 8.64m 7.79m +11%

Nov. 2011 Nov. 2010
Network A25-54 A25-54 % change
CBS 3.8/09 3.6/09 +6%
NBC 2.8/07 2.9/07 -3%
ABC 3.2/08 3.3/09 -3%
FOX 3.5/08 3.0/08 +17%

Nov. 2011 Nov. 2010
Network A18-49 A18-49 % change
CBS 2.8/08 2.7/08 +4%
NBC 2.4/06 2.4/07 n.c.
ABC 2.5/07 2.6/08 -4%
FOX 3.1/08 2.7/08 +15%




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