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[01/18/12 - 02:06 PM] Oxygen Scores Double Digit Increases in Key Demos for Third "Glee" Marathon Oxygen spins the numbers for Saturday, January 14. |
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[via press release from Oxygen] |
OXYGEN SCORES DOUBLE DIGIT INCREASES IN KEY DEMOS FOR THIRD "GLEE" MARATHON
"Glee" Up 88% Among Women 18-34
NEW YORK - January 18, 2012 - Oxygen's Saturday afternoon "Glee" marathon stack (January 14th from 11am - 11:30 pm ET) scored double digit increases across all key demos for the network, according to Nielsen. Compared to the prior four week time period average, the "Glee" marathon increased an impressive +88% among W18-34 and +52% among W18-49. The marathon peaked at 4pm in the key W18-34 demo up +265% above the time period average.
The "Glee" marathon on Oxygen included fan favorite episodes from all three seasons of "Glee" including "Theatricality," "Britney/Brittany" and "The Substitute" (featuring guest star Gwyneth Paltrow). Episodes featuring "The Glee Project" season one winner Damian McGinty and runner-up Lindsay Pearce also aired and Pearce and McGinty (paired with guest Cameron Mitchell) each hosted a special OxygenLive, Oxygen's dual screen viewing experience, which launched during their respective episodes.
Source: Nielsen Media Research, LS
About Oxygen Media
Oxygen Media is a multiplatform lifestyle brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content including "Bad Girls Club," "Hair Battle Spectacular," and "Tori & Dean: Home Sweet Hollywood," the growing cable network is the premiere destination to find unique and groundbreaking unscripted programming. A social media trendsetter, Oxygen is a leading force in engaging modern young women, wherever they are, with popular, award winning features online including www.OxygenLive.com, the real time social viewing party that is also available as an app for the iPhone and iPad, as well as innovative tools shopOholic, makeOvermatic and tweetOverse. Oxygen is available in 77 million homes and online at www.oxygen.com, or on mobile devices at wap.oxygen.com. Follow us on Twitter at http://www.twitter.com/OxygenPR. Oxygen Media is a service of NBCUniversal.
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[11/26/24 - 12:03 PM] Netflix Top 10 Week of Nov. 18: "The Merry Gentlemen" and "A Man on the Inside" Take the Top Spots Season 2 of the animated series "Arcane" laid siege to #2 (6.4M views), while Season 1 took #5 with 2.2M views.
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[11/21/24 - 01:12 PM] "Dancing with the Stars" Semifinals Is Top Program of the Night in Adults 18-49 and All Key Women Demographics The spectacular season 33 penultimate episode grew over the previous week's 500th episode celebration in both Total Viewers (5.19 million vs. 5.13 million) and Adults 18-49 (0.75 rating vs. 0.71 rating), hitting a season high in Total Viewers.
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[11/21/24 - 10:32 AM] Taylor Sheridan's "Landman" Explodes with Over 5M Global Viewers Across Paramount+ and Linear Preview The series also secured the #1 spot for a U.S. premiere in Paramount+ history within its first three days.
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[11/19/24 - 01:38 PM] Food Network's "Harry Potter: Wizards of Baking" Conjures Ratings and Reach with Series Premiere The new series launched on Thursday, November 14, and posted a 0.57 P25-54 / 0.74 W25-54 L3 rating, more than doubling prior six-week benchmarks (+148% and +124% respectively) and is on pace to be Food Network's highest rated freshman series of the year.
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[11/19/24 - 12:58 PM] "Abbott Elementary" Hits Season Highs in Total Viewers and Adults 18-49 with 6.33 Million Total Viewers and 2.21 Adults 18-49 After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, "Abbott Elementary" hit season highs in both Total Viewers (6.33 million) and Adults 18-49 (2.21 rating) with its November 6 episode.
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[11/19/24 - 12:01 PM] Netflix Top 10 Week of Nov. 11: "Jake Paul vs. Mike Tyson" Has Knockout Debut; "Hot Frosty" Heats Up at #1 Season 2 of the animated series "Arcane" held its place at #2 on the English TV List with 7.4M views and brought Season 1 back onto the list at #8 with 2.6M views.
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[11/19/24 - 10:31 AM] Netflix and Most Valuable Promotions' Jake Paul vs Mike Tyson Mega-Event Makes History with Over 108 Million Live Global Viewers The Jake Paul vs Mike Tyson fight is the most-streamed sporting event ever, peaking at 65 million concurrent streams, with 38 million concurrent streams in the US.
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[11/18/24 - 10:00 AM] Four CBS Daytime Shows Post Year-Over-Year Growth "The Late Show with Stephen Colbert" has also retained its #1 status with a 16% increase in total viewers vs. last year.
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[11/16/24 - 02:04 PM] 60 Million Households Tuned in Live for Jake Paul vs. Mike Tyson with Nearly 50 Million for Amanda Serrano vs. Katie Taylor 2 During the Netflix and Most Valuable Promotions Mega-Event Additional viewership information, including total viewers, will be released early this week.
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[11/15/24 - 11:44 AM] "Live with Kelly and Mark" Halloween Week Scares Up Season Highs in Total Viewers and Households Thursday's Halloween celebration "Only HALLOWEEN in the Building," featuring the annual fan-favorite costume contest, was the show's top telecast in both Total Viewers (2.396 million) and Households (1.64 rating) in seven months.
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[11/15/24 - 10:14 AM] "Dancing with the Stars" 500th Telecast Is Top Entertainment Program of the Night in Adults 18-49 In addition, the milestone episode ranked as the No. 1 telecast on Tuesday night in Women 18-34 (0.92 rating) and Women 18-49 (0.95 rating), as well as Teens 12-17 (0.29 rating) and Adults 25-54 (0.93 rating).
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[11/13/24 - 11:30 AM] "Doctor Odyssey" Series Premiere Swells +482% Over Live+Same Day Audience in Adults 18-49 Plus: "9-1-1" kicked off season eight with an action-packed three-episode story arc rising +156% in Total Viewers (12.64 million vs. 4.93 million) and +519% in Adults 18-49 (2.91 rating vs. 0.47 rating) over its initial Live+Same Day audience.
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[11/13/24 - 02:31 AM] "Citadel: Honey Bunny" Was Prime Video's Most Watched Series Globally This Weekend The series was in the Top 10 in almost 150 countries, including US, UK, France, Italy, Australia, Canada, Brazil, and UAE, proving the trend that consumers are continuing to enjoy non-English language content.
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[11/12/24 - 12:06 PM] Netflix Top 10 Week of Nov. 4: "Countdown: Paul vs. Tyson" Enters the Ring; "Meet Me Next Christmas" Unwraps #1 Season 2, Act I of "Arcane," the animated series based on the popular multiplayer online battle arena game League of Legends, also had a strong debut, taking second place with 6.3M views.
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[11/12/24 - 06:30 AM] Sunday's Return of "Yellowstone" Delivered Biggest Premiere Night Audience Ever with 16.4M Viewers The Season 5B debut was up 3% vs. Season 5A's premiere night in 2022 (16.4M vs. 15.9M) based on VideoAmp.
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