RATINGS JUMP +20% FOR "AMERICA NOW," SYNDICATED NEWSMAGAZINE STRIP FROM RAYCOM MEDIA AND ITV STUDIOS AMERICA
Daily Magazine Series Hosted by Leeza Gibbons and Bill Rancic Posting Strong Year-to-Year Gains Across Metered Markets in First Six Weeks of Season
Los Angeles, CA, Oct. 22, 2012 - Metered market ratings for America Now, the daily syndicated newsmagazine show co-hosted by Leeza Gibbons and Bill Rancic from Raycom Media and ITV Studios America, have improved +20 percent through the first six weeks of the new season versus the same period last year.
Airing weekdays in 45 markets, America Now delivers an average of 137,000 households each day - a 1.2 rating/3 share in its 14 metered markets, up from a 1.0/3 a year ago.
Household ratings have risen significantly across America Now's key markets, including:
· Birmingham (WBRC), which saw a +34 percent improvement to a 4.7 rating;
· Louisville (WAVE), where ratings leapt +74 percent;
· Knoxville (WTNZ), with ratings up +60 percent;
· West Palm Beach (WFLX), posting a +44 percent rise.
"America Now has really hit its stride this season and the growing numbers reflect it," said Raycom Media President and CEO Paul McTear. "The compelling stories impacting America delivered each day by Leeza and Bill in the field, as well as the solution-oriented tips from our many outstanding experts and news you can use content from our station contributors, have struck just the right balance of information and entertainment with our viewers."
Paul Buccieri, Managing Director of ITV Studios International and President and CEO of ITV Studios America, added, "This show does a tremendous job of reaching viewers anytime, anywhere, by offering practical information and making it so easy to access through our station partners, the website, the weekly newsletter, social media and our app for iPhone, iPad or Android. We are grateful to see viewers responding so positively to all of the hard work in front of and behind the camera that goes into producing a first-rate newsmagazine show."
The series, now in its third season after becoming a weekday strip in 2011, provides a daily guide to better living. It includes offering tests on new products to see if they deliver as promised; tips on finding online bargains; informative stories about the latest health warnings and medical breakthroughs; alerts on consumer scams and recalls; and advice on ways to keep your family safe.
Experts offer solutions on topics ranging from training your dog and getting the most out of your workouts to home remedies, protecting your identity online and navigating politics at work. Show content is also available online at www.americanownews.com, or via the America Now smart phone app, which brings news and deals straight to your iPhone, iPad or Android.
America Now airs across the country. To find the program in your area, please visit www.americanownews.com.
About Raycom Media:
Raycom, an employee-owned company, is one of the nation's largest broadcasters and owns and/or operates 47 television stations in 36 markets and 18 states. Raycom stations cover 12.6 percent of U.S. television households and employ nearly 3,500 individuals in full and part-time positions. In addition to television stations, Raycom owns Raycom Sports (a marketing, production and events management and distribution company in Charlotte); Raycom Post (a post production facility in Burbank, California) and Broadview Media (a post production facility based in Montgomery).
Further information about Raycom can be found at the corporate website,
http://www.raycommedia.com.
About ITV Studios America:
ITV Studios America, the US based production entity of ITV Studios in the UK, is one of the largest international producers for the US market and a major force in acquiring, developing and producing reality and scripted programming for US networks. ITV Studios America has a slate of formats in production with major networks and syndicators, including Hell's Kitchen, Kitchen Nightmares, The First 48, After the First 48, Four Weddings, Four Houses, The Mathis Project, The Bill Cunningham Show, America Now and The Jeremy Kyle Show.
ITV Studios is a world leader in television production and distribution. It has international production centers in the UK, Germany, France, Sweden, Norway, Finland and Australia as well as America. It is a distributor of programs to over 155 territories worldwide.
For further information visit: www.itvstudios.com/us.
|