Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (10/4/13):
ABC (5.797 million viewers, #2; adults 18-49: 1.5, #1) led the demo race on Friday with its mix of "Last Man Standing" (6.223 million viewers, #5; adults 18-49: 1.4, #T4), "The Neighbors" (4.157 million viewers, #9; adults 18-49: 1.0, #10), "Shark Tank" (6.347 million viewers, #4; adults 18-49: 1.8, #1) and "20/20" (5.855 million viewers, #6; adults 18-49: 1.6, #2).
CBS (9.427 million viewers, #1; adults 18-49: 1.4, #2) then was the most-watched network with its lineup of "Undercover Boss" (7.632 million viewers, #3; adults 18-49: 1.4, #T4), "Hawaii Five-0" (9.556 million viewers, #2; adults 18-49: 1.5, #3) and "Blue Bloods" (11.093 million viewers, #1; adults 18-49: 1.4, #T4).
Next up was NBC (4.866 million viewers, #3; adults 18-49: 1.1, #3) with encores of "The Michael J. Fox Show" (3.288 million viewers, #11; adults 18-49: 0.8, #T11) and "Sean Saves the World" (3.253 million viewers, #12; adults 18-49: 0.8, #T11) followed by a new "Dateline NBC" (5.774 million viewers, #7; adults 18-49: 1.2, #T8) and the special "Elizabeth's Story: A Meredith Vieira Special" (5.552 million viewers, #8; adults 18-49: 1.2, #T8).
Meanwhile, FOX (3.075 million viewers, #4; adults 18-49: 1.0, #4) served up a new "MasterChef Junior" (3.917 million viewers, #10; adults 18-49: 1.3, #7) and a rebroadcast of "Sleepy Hollow" (2.234 million viewers, #13; adults 18-49: 0.7, #13).
And finally, an encore of "The Originals" (1.013 million viewers, #15; adults 18-49: 0.3, #15) and a new "America's Next Top Model" (1.096 million viewers, #14; adults 18-49: 0.4, #14) rounded out the night on The CW (1.054 million viewers, #5; adults 18-49: 0.4, #5).
In the netlet's target demo (women 18-34), "Originals" delivered a 0.3 rating at 8:00/7:00c and "Top Model" a 0.6 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+23.08% - 20/20
+16.67% - Last Man Standing
0.00% - Hawaii Five-0
0.00% - The Neighbors
0.00% - America's Next Top Model
-5.26% - Shark Tank
-6.67% - Undercover Boss
-7.69% - Dateline NBC
-17.65% - Blue Bloods
-18.75% - MasterChef Junior
Year-to-year changes (adults 18-49):
+100.00% - America's Next Top Model (vs. Hart of Dixie (Repeat))
+87.50% - Hawaii Five-0 (vs. Made in Jersey)
+33.33% - 20/20
+30.00% - MasterChef Junior (vs. The X Factor (Repeat))
+28.57% - Shark Tank (vs. Primetime: Who Do You Think You Are?)
+16.67% - Undercover Boss (vs. CSI: NY)
+16.67% - Blue Bloods
-7.69% - Elizabeth's Story: A Meredith Vieira Special (vs. Dateline NBC)
-17.65% - Last Man Standing (vs. Shark Tank)
-25.00% - Dateline NBC (vs. Grimm)
-41.18% - The Neighbors (vs. Shark Tank)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/7; CBS's "Late Show with David Letterman," 2.7/7; and ABC's "Jimmy Kimmel Live," 2.0/5 with an encore.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.5/3; and "Jimmy Kimmel Live," 0.8/4 with an encore.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (10/5/12):
ABC (4.90 million viewers, #2; adults 18-49: 1.4, #1) was the demo champ on Friday thanks to new episodes of "Shark Tank" (6.02 million viewers, #4; adults 18-49: 1.7, #1), "Primetime: Who Do You Think You Are?" (4.55 million viewers, #7; adults 18-49: 1.4, #3) and "20/20" (4.15 million viewers, #8; adults 18-49: 1.2, #T5).
CBS (8.25 million viewers, #1; adults 18-49: 1.0, #T3) then was the most-watched network with week two of "CSI: NY" (8.37 million viewers, #2; adults 18-49: 1.2, #T5), "Made in Jersey" (6.77 million viewers, #3; adults 18-49: 0.8, #11) and "Blue Bloods" (9.59 million viewers, #1; adults 18-49: 1.2, #T5).
Next up was NBC (4.29 million viewers, #3; adults 18-49: 1.2, #2) with a repeat of "The Voice" (3.13 million viewers, #9; adults 18-49: 0.9, #10) followed by originals from "Grimm" (5.19 million viewers, #5; adults 18-49: 1.6, #2) and "Dateline NBC" (4.55 million viewers, #6; adults 18-49: 1.3, #4).
Meanwhile, FOX (3.04 million viewers, #4; adults 18-49: 1.0, #T3) offered up an encore of "The X Factor" (3.05 million viewers, #10; adults 18-49: 1.0, #T8) and a new "Fringe" (3.03 million viewers, #11; adults 18-49: 1.0, #T8).
And finally, an original "America's Next Top Model" (1.11 million viewers, #12; adults 18-49: 0.5, #12) and a repeat of "Hart of Dixie" (0.66 million viewers, #13; adults 18-49: 0.2, #13) on The CW (0.89 million viewers, #5; adults 18-49: 0.3, #5) closed out the night.
In the netlet's target demo (women 18-34), "Top Model" delivered a 0.6 rating at 8:00/7:00c and "Dixie" a 0.3 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+13.33% - Shark Tank
0.00% - Grimm
0.00% - Dateline NBC
0.00% - America's Next Top Model
-6.67% - Primetime: Who Do You Think You Are? (vs. 9/21/12)
-7.69% - CSI: NY
-9.09% - Fringe
-14.29% - 20/20
-20.00% - Blue Bloods
-27.27% - Made in Jersey
Year-to-year changes (adults 18-49):
+88.89% - Shark Tank (vs. Modern Family (Repeat)/Suburgatory (Repeat))
+55.56% - Primetime: Who Do You Think You Are? (vs. Revenge (Repeat))
+14.29% - Grimm (vs. Dateline NBC)
+9.09% - 20/20
0.00% - America's Next Top Model (vs. Nikita)
0.00% - CSI: NY (vs. A Gifted Man)
-7.14% - Dateline NBC
-23.08% - Fringe
-36.84% - Blue Bloods
-50.00% - Made in Jersey (vs. CSI: NY)
In late-night metered market ratings (via NBC's press release):
* In Nielsen's 56 metered markets, household results were: "The
Tonight Show with Jay Leno," 2.5/6; CBS's "Late Show with David Letterman," 2.5/6; and ABC's combo of "Nightline," 2.8/6; and "Jimmy Kimmel Live," 1.4/4.
* In the 25 markets with Local People Meters, adult 18-49 results
were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.5/2; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3.
* At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in
metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.4/2).
* At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in
metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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