Hub Original Movie "Transformers Prime Beast Hunters Predacons Rising" Helps Spur Year-to-Year for the Hub Network
The Hub Network has year-to-year growth thanks to strong performances by the Hub Network's Original Family Movie, "Transformers Prime Beast Hunters Predacons Rising," "Kaijudo: Clash of the Duel Masters" and "Littlest Pet Shop," all from Hasbro Studios. An original of "Family Game Night" from Hasbro Studios and Zoo Productions also saw increases. Other Hub Network series that contributed to the weekly growth include: "R.L. Stine's The Haunting Hour: The Series" from Front Street Productions in association with The Hatchery, LLC; "Goosebumps" from Scholastic Media; and "SheZow" from Moody Street Kids and Kick Start Productions Inc.
Program Performance Details
- The Hub Network's premiere of "Transformers Prime Beast Hunters Predacons Rising" (Friday, 8-9:30 p.m.) delivered year-to-year time period delivery gains among Kids 2-11 (+83%), Kids 6-11 (+130%), Adults 18-49 (+250%), Women 18-49 (+53%), Adults 25-54 (+137%), Persons 2+ (+107%) and Households (+109%).
- A new episode of "Kaijudo: Clash of the Duel Masters" (Friday, 6:30 p.m.) earned year-to-year time period delivery gains among Kids 2-11 (+77%), Kids 6-11 (+76%), Women 25-54 (+36%), Persons 2+ (+52%) and Households (+42%,).
- "Littlest Pet Shop" (Saturday, 11:30 a.m.) earned year-to-year time period delivery gains among Girls 2-11 (+4%), Girls 6-11 (+40%), Adults 18-49 (+69%), Women 18-49 (+88%), Adults 25-45 (+82%), Women 25-54 (+106%), Persons 2+ (+17%) and Households (+62%).
- A new episode of "Family Game Night" (Sunday, 7 p.m.) earned year-to-year time period delivery gains among Kids 2-11 (+113%), Girls 2-11 (+243%), Kids 6-11 (+72%), Girls 6-11 (+187%), Adults 18-49 (+12%), Women 18-49 (+7%), Adults 25-54 (+47%), Women 25-54 (+41%), Persons 2+ (+94%) and Households (+54%).
- "R.L. Stine's The Haunting Hour: The Series" (Saturday, 7 p.m.) earned year-to-year time period delivery gains among Kids 2-11 (+103%), Kids 6-11 (+103%), Adults 18-49 (+62%), Women 18-49 (+26%), Adults 25-54 (+93%), Women 25-54 (+50%), Persons 2+ (+41%) and Households (+36%).
- "Goosebumps" (Saturday, 5 p.m.) earned year-to-year time period delivery gains among Kids 2-11 (+208%), Girls 2-11 (+111%), Kids 6-11 (+141%), Girls 6-11 (+25%), and Persons 2+ (+12%)
- A new episode of "SheZow" (Saturday, 12:30 p.m.) earned year-to-year time period delivery gains among Kids 6-11 (+37%), Girls 6-11 (+164%), Adults 18-49 (+35%), Women 18-49 (+94%), Adults 25-54 (+32%), Women 25-54 (+84%) and Households (+19%).
(Source: The Nielsen Company, program based dayparts, most current, 9/30/13-10/6/13 vs. 10/1/12-10/7/12)
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