Oscar Ratings Revised Up to Most-Watched Oscars Since 2000 and Best in AD18-49 Since 2010
Based Nielsen's National ratings issued this morning, ABC's 2014 The Oscars revised up to 43.7 million viewers and a 13.1/33 in AD18-49, growing year to year by 8% and 1%, respectively. As a result, it was the most-watched Oscar telecast in 14 years and the highest rated in 4 years among Adults 18-49.
Here's the updated information:
· Building its overall audience for the 3rd-consecutive year (+8% - 43.7 million vs. 40.4 million), ABC's "The Oscars" marked its most-watched telecast in 14 years - since 2000.
· In addition, the Ellen DeGeneres-hosted show was up in Adults 18-49 (+1% - 13.1/33 vs. 13.0/31) to a 4-year high, Adults 18-34 (+3% - 11.6/33 vs. 11.3/32) and Men 18-34 (+6% - 9.5/30 vs. 9.0/27) to 7-year highs, in Teens 12-17 (+13% - 7.1/25 vs. 6.3/22) to a 9-year high and in Kids 2-11 (+13% - 3.6/15 vs. 3.2/13) to an 8-year high - since 2010, 2007, 2005 and 2006, respectively.
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