Fringe Ratings Report: ABC Late-Night Programming
Week of March 3, 2014
"Jimmy Kimmel Live" Grows for the 2nd-Consecutive Week, Scoring a 14-Week High in Total Viewers and an 11-Week High in Adults 18-49
"JKL" is Up Over the Same Week Last Year in Both Viewers and Adults 18-49
"Jimmy Kimmel Live" (M-F 11:35 p.m.)
During the week of March 3, 2014, ABC's "Jimmy Kimmel Live" delivered its 2nd-straight week of growth in Total Viewers (+4% - 2.744 million vs. 2.632 million) and Adults 18-49 (+12% - 931,000 vs. 828,000). In fact, "JKL" posted a 14-week high in Total Viewers and an 11-week high in Adults 18-49 -- since the weeks of 11/25/13 and 12/16/13, respectively. As the gap between the two shows continues to close, NBC's "The Tonight Show Starring Jimmy Fallon" declined by another 24% week to week in Adults 18-49 (1.707 million vs. 2.243 million) and was down 52% from its premiere week just 2-weeks ago (3.554 million on w/o 2/17/14).
· "JKL" posted gains over the year-ago week (2.569 million and 866,000 on w/o 3/4/13) of 7% in Total Viewers and 8% in Adults 18-49.
· ABC's "Jimmy Kimmel Live" ranked as the week's No. 2 talk show in late-night on broadcast and cable among Adults 18-49 (931,000).
Source: The Nielsen Company, Live + Same Day National Program Ratings for weeks of 3/3/14, 2/24/14 & 3/4/13 or as dated.
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