Quick Take for Tuesday, June 10, 2014
(National Live + Same Day Program Ratings)
For the 3rd Straight Evening with Coverage of the 2014 NBA Finals, ABC Beats the Other Networks' Combined Delivery in Adults 18-49
"Jimmy Kimmel Live Game Night" Scores Biggest Audience Ever for a Game 3
ABC's 2014 NBA Finals Finishes as the No. 1 TV Program on Each Night
ABC's NBA Finals Coverage Builds Year to Year for the 3rd-Straight Telecast
Tuesday Night (8:00-11:00 p.m.)
For the 3rd straight night with 2014 NBA Finals coverage (Miami-San Antonio Game 3), ABC topped the other nets combined during primetime in Adults 18-49 (+8% - 4.0/13 vs. 3.7/11 - CBS, NBC, Fox and CW combined). ABC was also once again the most-watched network overall (10.5 million).
· ABC earned its top-rated Tuesday in almost 1 year among Adults 18-49 - since 6/18/13.
"Jimmy Kimmel Live Game Night 3" (Various Time Periods)
Airing around the NBA Finals in various time periods across the country, "Jimmy Kimmel Live Game Night 3" was up over its year-ago telecast (on 6/11/13) by 12% in viewers (3.7 million vs. 3.3 million) to attract the annual special's largest-ever audience for a "Game Night 3."
"NBA Finals on ABC Game 3" (9:00 - 11:55 p.m. E.T.)
Featuring the San Antonio Spurs at the Miami Heat, ABC's 2014 NBA Finals Game 3 finished as Tuesday's clear No. 1 TV program in Total Viewers (14.8 million) and all key Adult demos: A18-34 (5.9/22), A18-49 (5.9/19) and A25-54 (6.1/17). It was the 3rd-straight telecast for the 2014 NBA Finals to rank as biggest television program of the night. San Antonio dominated the third game of the series by a score of 111-92 to lead the best-of-seven series 2-1.
· ABC's NBA Finals coverage was up year to year for its 3rd-consecutive broadcast, topping the 2013 Game 3 in both viewers (+6% - 14.8 million vs. 14.0 million) and young adults (+2% - 5.9/19 vs. 5.8/17). And on average, the 2014 NBA Finals is gaining year to year by 4% in Total Viewers (14.9 million vs. 14.3 million) and by 3% in Adults 18-49 (6.0/19 vs. 5.8/17).
· Game 3 scored the 2014 NBA Finals' highest ratings yet across all key Women (W138-34/W18-49/W25-54) and Teens 12-17.
· The 2014 NBA Finals on ABC was once again the most-social TV program on the night with 2,312,342 tweets, spiking 22% over Sunday's Game 2 (1,893,026 tweets).
Source: The Nielsen Company (National, Live + Same Day Program Ratings), 06/10/14. Nielsen Socialguide 6/10/14, Total Tweets +/- 3hrs during telecast.
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