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[01/12/15 - 09:18 AM]
ABC's Late-Night "New Year's Rockin' Eve" Is Up in Adults 18-49 and Beats Combined Competition
ABC further spins the late-night numbers for December 31-January 1.
[via press release from ABC]

Fringe Ratings Report: ABC Late-Night Programming New Year's Eve: December 31, 2014 - January 1, 2015

ABC's "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest - Part 1" Beats its Combined NBC and Fox Competition in Viewers and Young Adults

"New Year's Rockin' Eve-Part 1" Grows Year to Year in Adults 18-49

Part 2 of ABC's NYE Late-Night Bash Draws its 2nd-Largest-Ever Audience

"Dick Clark's New Year's Rockin' Eve Part 1" (11:30 p.m. -12:38 a.m.):

ABC's annual broadcast of "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest Part 1" delivered an average audience of 22.7 million Total Viewers and scored a big 7.2 rating, 27 share among Adults 18-49 (9.2 million).

· In viewers and young adults, "New Year's Rockin' Eve" ranked as ABC's biggest telecast since March with the 2014 "Academy Awards" - since 03/02/14.

· ABC's "Dick Clark's New Year's Rockin' Eve - Part 1" dominated the combined audiences of NBC's "New Year's Eve with Carson Daly - Late Night" and Fox's "Pitbull's New Year's Eve Live" by 75% in Total Viewers (22.7 million vs. 13.0 million - NBC and Fox combined) and 59% in Adults 18-49 (9.2 million vs. 5.8 million).

· "NYRE Part 1" was up year to year in Adults 18-49 (+2% - 9.2 million vs. 9.0 million) and paced within 100k Total Viewers of its year-ago telecast to match its 2nd-biggest overall audience in the last 14 years - since 2000.

"Dick Clark's New Year's Rockin' Eve - Part 2" (1:09-2:07 a.m.):

Despite its late time period, the second segment of "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest - Part 2" earned an average audience of 6.7 million Total Viewers and a 2.3 rating, 13 share in Adults 18-49 (3.0 million).

· The final segment of the show generated its 2nd-largest-ever audience, behind only the record-setting year-ago telecast (6.7 million vs. 7.0 million) - ABC began airing Part 2 in 2000.

Source: The Nielsen Company, National, Live + Same Day Program Ratings for 12/31/14.





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