Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (3/10/15):
NBC (11.689 million viewers, #2; adults 18-49: 3.1, #1) was the demo champ on Tuesday thanks to a special two-hour "The Voice" (13.255 million viewers, #2; adults 18-49: 3.6, #1) and a new "Chicago Fire" (8.557 million viewers, #4; adults 18-49: 2.1, #T2).
CBS (12.158 million viewers, #1; adults 18-49: 1.7, #2) then claimed the silver with its trio of "NCIS" (15.722 million viewers, #1; adults 18-49: 2.1, #T2) - tying its series low, "NCIS: New Orleans" (12.251 million viewers, #3; adults 18-49: 1.6, #4) - also a low - and "Person of Interest" (8.501 million viewers, #5; adults 18-49: 1.4, #T6).
Next up was ABC (3.679 million viewers, #3; adults 18-49: 1.2, #3) and its original lineup of "Fresh Off the Boat" (5.064 million viewers, #6; adults 18-49: 1.5, #5), "Repeat After Me" (3.497 million viewers, #8; adults 18-49: 1.1, #9), "Marvel's Agents of SHIELD" (3.733 million viewers, #7; adults 18-49: 1.4, #T6) - its series low - and "Forever" (3.024 million viewers, #10; adults 18-49: 0.8, #11).
Meanwhile, FOX (2.547 million viewers, #4; adults 18-49: 1.0, #4) served up a new "Hell's Kitchen" (3.451 million viewers, #9; adults 18-49: 1.3, #8), a repeat "New Girl" (1.496 million viewers, #12; adults 18-49: 0.7, #12) and a new "The Mindy Project" (1.793 million viewers, #11; adults 18-49: 0.9, #10).
And finally, repeats of "The Flash" (1.310 million viewers, #13; adults 18-49: 0.4, #13) and "Supernatural" (0.786 million viewers, #14; adults 18-49: 0.3, #14) on The CW (1.048 million viewers, #5; adults 18-49: 0.3, #5) closed out the evening.
In the netlet's target demo (women 18-34), the former posted a 0.4 rating while the latter delivered a 0.3 rating.
Week-to-week changes (adults 18-49):
-4.55% - Chicago Fire
-7.14% - Hell's Kitchen
-8.33% - Repeat After Me
-10.00% - The Mindy Project
-11.76% - Fresh Off the Boat
-12.20% - The Voice
-12.50% - NCIS (vs. 2/24/15)
-12.50% - Marvel's Agents of SHIELD
-17.65% - Person of Interest (vs. 2/24/15)
-20.00% - NCIS: New Orleans (vs. 2/24/15)
Year-to-year changes (adults 18-49):
+61.54% - NCIS (vs. NCIS (Repeat))
+44.44% - Hell's Kitchen (vs. Glee)
+34.33% - The Voice (vs. Various)
+27.27% - Person of Interest (vs. Person of Interest (Repeat))
+16.67% - Marvel's Agents of SHIELD (vs. The Goldberg/Trophy Wife)
+14.29% - NCIS: New Orleans (vs. NCIS: Los Angeles (Repeat))
+5.00% - Chicago Fire
-25.00% - The Mindy Project (vs. Brooklyn Nine-Nine)
-25.00% - Fresh Off the Boat (vs. Marvel's Agents of SHIELD)
-45.00% - Repeat After Me (vs. Marvel's Agents of SHIELD)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7 with an encore telecast; CBS's "Late Show with David Letterman," 2.1/5; and ABC's "Jimmy Kimmel Live," 2.1/5.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.1/5 with an encore; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.7/3.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/5 in metered-market households with an encore) beat CBS's "Late Late Show" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49 with an encore) topped "Late Late Show" (0.2/1 with an encore).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 with an encore in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/11/14):
NBC (9.221 million viewers, #2; adults 18-49: 2.4, #1) was the demo champ on Tuesday with its mix of "The Voice" (13.144 million viewers, #1; adults 18-49: 3.4, #1), "About a Boy" (7.894 million viewers, #4; adults 18-49: 2.1, #2), "Growing Up Fisher" (6.538 million viewers, #7; adults 18-49: 1.8, #5) and "Chicago Fire" (7.303 million viewers, #6; adults 18-49: 2.0, #T3).
CBS (9.361 million viewers, #1; adults 18-49: 1.3, #3) then was still the most-watched network despite an all-repeat lineup of "NCIS" (10.785 million viewers, #2; adults 18-49: 1.3, #T8), "NCIS: Los Angeles" (9.682 million viewers, #3; adults 18-49: 1.4, #7) and "Person of Interest" (7.618 million viewers, #5; adults 18-49: 1.1, #11).
Next up was ABC (3.967 million viewers, #3; adults 18-49: 1.4, #2) with originals from "Marvel's Agents of SHIELD" (5.785 million viewers, #8; adults 18-49: 2.0, #T3), "The Goldbergs" (4.338 million viewers, #9; adults 18-49: 1.5, #6), "Trophy Wife" (2.919 million viewers, #10; adults 18-49: 0.9, #T12) and "Mind Games" (2.489 million viewers, #11; adults 18-49: 0.9, #T12).
Meanwhile, FOX (2.396 million viewers, #4; adults 18-49: 1.1, #4) offered up fresh installments of "Glee" (2.339 million viewers, #14; adults 18-49: 0.9, #T12), "New Girl" (2.443 million viewers, #13; adults 18-49: 1.3, #T8) and "Brooklyn Nine-Nine" (2.463 million viewers, #12; adults 18-49: 1.2, #10).
And finally, a new "The Originals" (1.939 million viewers, #15; adults 18-49: 0.9, #T12) and a repeat "Supernatural" (1.355 million viewers, #16; adults 18-49: 0.6, #16) closed out the night over on The CW (1.647 million viewers, #5; adults 18-49: 0.7, #5).
In the netlet's target demo (women 18-34), "Originals" delivered a 1.0 rating while "Supernatural" posted a 0.4 rating.
Week-to-week changes (adults 18-49):
+50.00% - Mind Games
+17.65% - Marvel's Agents of SHIELD
+12.50% - Trophy Wife
+12.50% - The Originals
+5.26% - Chicago Fire
-6.25% - The Goldbergs
-7.69% - Brooklyn Nine-Nine
-10.00% - Growing Up Fisher
-10.00% - Glee
-13.33% - New Girl
-15.00% - The Voice
-19.23% - About a Boy
Year-to-year changes (adults 18-49):
+350.00% - The Originals (vs. Hart of Dixie (Repeat))
+257.89% - The Voice (vs. Betty White's Off Their Rockers (Repeats))
+162.50% - About a Boy (vs. Go On (Repeat))
+157.14% - Growing Up Fisher (vs. The New Normal (Repeat))
+122.22% - Chicago Fire (vs. Smash)
+36.36% - The Goldbergs (vs. The Taste)
+25.00% - Marvel's Agents of SHIELD (vs. Celebrity Wife Swap)
-18.18% - Trophy Wife (vs. The Taste)
-25.00% - Mind Games (vs. Body of Proof)
-43.48% - New Girl (vs. Hell's Kitchen)
-47.83% - Brooklyn Nine-Nine (vs. Hell's Kitchen)
-55.00% - Glee (vs. Hell's Kitchen)
In late-night metered market ratings (via NBC's press release):
·In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.5/9; CBS's "Late Show with David Letterman," 2.3/6; and ABC's "Jimmy Kimmel Live," 1.9/5.
·In the 25 markets with Local People Meters, adult 18-49 results were: "Tonight," 1.5/7; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.6/3.
·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
·From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.6/6 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).
·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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