Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night (5/14/15):
On a night packed with finales, ABC (6.893 million viewers, #2; adults 18-49: 1.8, #1) was the network to beat among adults 18-49 with "Grey's Anatomy" (8.252 million viewers, #2; adults 18-49: 2.2, #2), "Scandal" (8.120 million viewers, #4; adults 18-49: 2.3, #1) and "American Crime" (4.308 million viewers, #11; adults 18-49: 1.0, #T9).
CBS (7.926 million viewers, #1; adults 18-49: 1.6, #2) then claimed the silver with a repeat "The Big Bang Theory" (9.568 million viewers, #1; adults 18-49: 2.0, #3) followed by the season finale of "The Odd Couple" (8.220 million viewers, #3; adults 18-49: 1.8, #T5), repeats of "Mom" (8.046 million viewers, #5; adults 18-49: 1.9, #4) and "The Big Bang Theory" (7.861 million viewers, #6; adults 18-49: 1.8, #T5) plus the season finale of "Elementary" (6.929 million viewers, #8; adults 18-49: 1.2, #8).
Next up was NBC (5.367 million viewers, #3; adults 18-49: 1.1, #3) with a repeat "Law & Order: Special Victims Unit" (3.795 million viewers, #13; adults 18-49: 0.8, #13) alongside the season finale of "The Blacklist" (7.262 million viewers, #7; adults 18-49: 1.5, #7) and a new "Dateline NBC" (5.045 million viewers, #9; adults 18-49: 1.0, #T9).
Meanwhile, FOX (4.231 million viewers, #4; adults 18-49: 1.0, #4) served up a new "Bones" (4.647 million viewers, #10; adults 18-49: 1.0, #T9) and the premiere of "Wayward Pines" (3.815 million viewers, #12; adults 18-49: 1.0, #T9).
And finally, the season finales of "The Vampire Diaries" (1.450 million viewers, #14; adults 18-49: 0.7, #14) and "Reign" (0.866 million viewers, #15; adults 18-49: 0.4, #15) on The CW (1.158 million viewers, #5; adults 18-49: 0.5, #5) closed out the evening.
In the netlet's target demo (women 18-34), the former delivered a 1.0 rating at 8:00/7:00c and the latter a 0.5 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+33.33% - Reign
+25.00% - Dateline NBC
+16.67% - The Vampire Diaries
+9.09% - Elementary
+7.14% - The Blacklist
+4.55% - Scandal
0.00% - Grey's Anatomy
0.00% - The Odd Couple
0.00% - American Crime
-9.09% - Bones
Year-to-year changes (adults 18-49):
+266.67% - Grey's Anatomy (vs. Grey's Anatomy (Repeat))
+50.00% - The Blacklist (vs. Rosemary's Baby, Part 2)
0.00% - Dateline NBC (vs. Rosemary's Baby, Part 2)
-8.00% - Scandal (vs. Grey's Anatomy)
-9.09% - American Crime (vs. Black Box)
-12.50% - The Vampire Diaries
-14.29% - Elementaryv
-20.00% - Reign
-25.00% - The Odd Couple (vs. The Millers)
-41.18% - Bones (vs. Hell's Kitchen)
-50.00% - Wayward Pines (vs. American Idol)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.5/6; CBS's "Late Show with David Letterman," 3.3/8; and ABC's "Jimmy Kimmel Live," 1.9/5.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/5; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.7/3.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/4 in metered-market households) trailed CBS's "Late Late Show with James Corden" (1.4/5). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.2/2).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks one year ago (5/15/14):
CBS (8.994 million viewers, #1; adults 18-49: 2.2, #1) was top draw on Thursday thanks to the season finales of "The Big Bang Theory" (16.291 million viewers, #1; adults 18-49: 4.8, #1) and "The Millers" (9.877 million viewers, #2; adults 18-49: 2.4, #3), followed by a repeat "Two and a Half Men" (7.584 million viewers, #5; adults 18-49: 1.8, #5), a new "Bad Teacher" (5.533 million viewers, #7; adults 18-49: 1.4, #T7) and the season finale of "Elementary" (7.341 million viewers, #6; adults 18-49: 1.4, #T7).
FOX (6.657 million viewers, #2; adults 18-49: 1.9, #2) then claimed the silver with a new "Hell's Kitchen" (4.755 million viewers, #8; adults 18-49: 1.7, #6) alongside a one-hour "American Idol" (8.559 million viewers, #4; adults 18-49: 2.0, #4).
Next up was ABC (5.469 million viewers, #3; adults 18-49: 1.4, #3) with the season finale of "Grey's Anatomy" (8.606 million viewers, #3; adults 18-49: 2.5, #2), bookended by a repeat of "Grey's Anatomy" (3.575 million viewers, #11; adults 18-49: 0.6, #13) and a new "Black Box" (4.226 million viewers, #9; adults 18-49: 1.1, #T9).
Meanwhile, NBC (3.470 million viewers, #4; adults 18-49: 1.0, #4) served up a new "Hollywood Game Night" (3.785 million viewers, #10; adults 18-49: 1.1, #T9) and "Rosemary's Baby, Part 2" (3.312 million viewers, #12; adults 18-49: 1.0, #11).
And finally, The CW (1.415 million viewers, #5; adults 18-49: 0.6, #5) closed out the night with the season finales of "The Vampire Diaries" (1.571 million viewers, #13; adults 18-49: 0.8, #12) and "Reign" (1.258 million viewers, #14; adults 18-49: 0.5, #14).
In the netlet's target demo (women 18-34), "Diaries" delivered a 1.3 rating at 8:00/7:00c and "Reign" a 0.7 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
+29.73% - The Big Bang Theory
+25.00% - American Idol
+22.22% - Hollywood Game Night
+20.00% - The Millers
+14.29% - The Vampire Diaries
+13.33% - Hell's Kitchen
+8.70% - Grey's Anatomy
+7.69% - Bad Teacher
0.00% - Black Box
0.00% - Reign
-6.67% - Elementary
-9.09% - Rosemary's Baby, Part 2 (vs. 5/11/14)
Year-to-year changes (adults 18-49):
+9.09% - The Big Bang Theory
0.00% - Reign (vs. Beauty and the Beast)
-16.67% - Grey's Anatomy
-20.00% - The Vampire Diaries
-25.00% - The Millers (vs. The Big Bang Theory (Repeat))
-26.32% - Elementary
-33.33% - Bad Teacher (vs. Elementary)
-43.33% - Hell's Kitchen (vs. American Idol)
-45.00% - Hollywood Game Night (vs. The Office Retrospective)
-48.72% - American Idol
-56.14% - Rosemary's Baby, Part 2 (vs. The Office/Hannibal)
-65.63% - Black Box (vs. Scandal)
In late-night metered market ratings (via NBC's press release):
·In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; CBS's "Late Show with David Letterman," 2.2/6; and ABC's "Jimmy Kimmel Live," 1.8/5.
·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon,"1.1/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/2.
·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
·From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).
·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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