THE SEASON PREMIERES OF "ZOO" AND "EXTANT" AMONG THE WEEKLY LEADERS IN LIVE + 7-DAY LIFT
"Zoo" Gains +2.58 Million Viewers (+32%) While "Extant" Adds +2.14m (+41%) From Live + Same Day Averages
Week Two of "Under the Dome" Gains +3.19m (+60%)
With 7-Day Lift, All Three Editions of "Big Brother" Tie for #3 Among the Week's Adults 18-49 Lift
The season premieres of ZOO and EXTANT were among the weekly leaders in live + 7-day viewer lift while UNDER THE DOME added more than three million viewers for the second straight week, according to Nielsen ratings for the week ending July 5.
ZOO's live +7-day audience climbed to 10.76m (from 8.18m live plus same day, +32%), ranking third among all weekly programs. Among adults 18-49, ZOO increased to 1.8 (from 1.2, +50%). Among adults 25-54, ZOO increased 2.6 (from 1.8, +44%).
EXTANT's live + same day audience jumped to 7.38m (from 5.24m, +41%). In adults 18-49, EXTANT increased by +71% (1.2 from 0.7). Among adults 25-54, EXTANT increased to 1.8 (from 1.1, +64%).
UNDER THE DOME, which ranked second in viewers, adults 18-49 and adults 25-54 for the week, posted increased in viewers to 8.47m (from 5.28m, live plus same day, +60%), marking the second consecutive week the dramas has added more than three million viewers. Among adults 18-49, UNDER THE DOME jumped to 1.8 (from 1.0, +80%) while increasing to 2.7 (from 1.6, +69%) among adults 25-54.
With 7-day lift, all three editions of BIG BROTHER tied for third among adults 18-49 with gains of +0.7 of a rating point. BIG BROTHER SUNDAY increased by +41% to 2.4 with BIG BROTHER THURDAY and BIG BROTHER WEDNESDAY both increasing +39% to 2.5. All three editions were also among the lift leaders in viewers.
Top 10 Programs in 7-Day Viewer Lift
L+SD L+7 Lift % Lift
1. Wayward Pines 3.38m 6.91m +3.53m +105%
2. UNDER THE DOME 5.28m 8.47m +3.19m +60%
3. ZOO 8.18m 10.76m +2.58m +32%
4. EXTANT 5.24m 7.38m +2.14m +41%
5. America's Got Talent-T 10.74m 12.73m +1.99m +19%
6. Rookie Blue 3.75m 5.51m +1.76m +47%
7. The Whispers 3.36m 5.07m +1.71m +51%
8. BIG BROTHER-WED 5.85m 7.48m +1.63m +28%
9. BIG BROTHER-SUN 4.98m 6.57m +1.59m +32%
10. Masterchef 4.40m 5.98m +1.58m +36%
Top 10 Programs in 7-Day A18-49 Lift
L+SD L+7 Lift % Lift
1. Wayward Pines 1.0 2.3 +1.3 +130%
2. UNDER THE DOME 1.0 1.8 +0.8 +80%
3. BIG BROTHER-SUN 1.7 2.4 +0.7 +41%
3. BIG BROTHER-THU 1.8 2.5 +0.7 +39%
3. BIG BROTHER-WED 1.8 2.5 +0.7 +39%
3. America's Got Talent-Tu 2.5 3.2 +0.7 +28%
3. Masterchef 1.4 2.1 +0.7 +50%
8. ZOO 1.2 1.8 +0.6 +50%
8. The Bachelorette 1.9 2.5 +0.6 +32%
8. Mistresses 0.6 1.2 +0.6 +100%
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