Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks last night (10/29/15):
[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for CBS are approximate.]
CBS (12.772 million viewers, #1; adults 18-49: 4.1, #1) was still the network to beat on Thursday with its coverage of the "Thursday Night Football Pre-Game" (9.972 million viewers, #2; adults 18-49: 2.7, #2) and "Thursday Night Football" (13.332 million viewers, #1; adults 18-49: 4.4, #1).
ABC (6.861 million viewers, #2; adults 18-49: 1.9, #2) then claimed the silver with its annual telecast of "It's the Great Pumpkin, Charlie Brown" (6.550 million viewers, #5; adults 18-49: 1.7, #5) followed by originals from "Scandal" (7.770 million viewers, #3; adults 18-49: 2.3, #3) and "How to Get Away with Murder" (6.262 million viewers, #7; adults 18-49: 1.8, #4).
Next up was FOX (5.470 million viewers, #3; adults 18-49: 1.2, #3) with its crossover between "Bones" (6.377 million viewers, #6; adults 18-49: 1.3, #7) and "Sleepy Hollow" (4.564 million viewers, #8; adults 18-49: 1.1, #8).
Meanwhile, NBC (4.901 million viewers, #4; adults 18-49: 1.1, #4) offered up new episodes of "Heroes Reborn" (3.933 million viewers, #9; adults 18-49: 1.0, #9), "The Blacklist" (6.909 million viewers, #4; adults 18-49: 1.5, #6) and "The Player" (3.862 million viewers, #10; adults 18-49: 0.7, #10).
And finally, fresh installments of "The Vampire Diaries" (1.240 million viewers, #11; adults 18-49: 0.5, #11) and "The Originals" (1.095 million viewers, #12; adults 18-49: 0.4, #12) on The CW (1.168 million viewers, #5; adults 18-49: 0.5, #5) closed out the evening.
Week-to-week changes (adults 18-49):
+37.50% - Sleepy Hollow
+18.92% - Thursday Night Football
+8.33% - Bones
+7.14% - The Blacklist
0.00% - The Vampire Diaries
0.00% - The Originals
-8.00% - Scandal
-9.09% - Heroes Reborn
-10.00% - How to Get Away with Murder
-12.50% - The Player
-12.90% - Thursday Night Football Pre-Game
Year-to-year changes (adults 18-49):
+117.82% - Thursday Night Football (vs. Various)
+87.50% - The Blacklist (vs. Bad Judge/A to Z)
+37.50% - Sleepy Hollow (vs. Gracepoint)
0.00% - Bones
-9.09% - Heroes Reborn (vs. The Biggest Loser)
-20.00% - The Originals (vs. Reign)
-23.33% - Scandal
-28.57% - The Vampire Diaries
-33.33% - How to Get Away with Murder
-34.15% - Thursday Night Football Pre-Game (vs. The Big Bang Theory)
-36.36% - The Player (vs. Parenthood)
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; "Late Show with Stephen Colbert," 2.1/7, delayed by an NFL overrun; and ABC's "Jimmy Kimmel Live," 2.5/7.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.9/4; "Late Show," 0.7/4, delayed by an NFL overrun; and "Jimmy Kimmel Live," 0.9/4.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) tied CBS's "Late Late Show" (1.2/5, delayed by an NFL overrun). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) tied "Late Late Show" (0.4/3, delayed by an NFL overrun).
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (10/30/14):
[EDITOR'S NOTE: Due to local NFL pre-emptions, Fast Nationals for CBS are inflated.]
ABC (7.972 million viewers, #2; adults 18-49: 2.5, #1) pulled into the top spot on Thursday thanks to its annual rebroadcast of "It's the Great Pumpkin, Charlie Brown" (6.249 million viewers, #8; adults 18-49: 1.7, #7) followed by new episodes of "Scandal" (9.145 million viewers, #4; adults 18-49: 3.0, #2) and "How to Get Away with Murder" (8.522 million viewers, #6; adults 18-49: 2.7, #T3).
CBS (10.678 million viewers, #1; adults 18-49: 2.4, #2) then had to settle for second place despite the debut of its lineup "The Big Bang Theory" (16.220 million viewers, #1; adults 18-49: 4.1, #1), "Mom" (11.718 million viewers, #2; adults 18-49: 2.7, #T3), "Two and a Half Men" (11.015 million viewers, #3; adults 18-49: 2.7, #T3), "The McCarthys" (8.783 million viewers, #5; adults 18-49: 1.9, #6) and "Elementary" (8.167 million viewers, #7; adults 18-49: 1.4, #8).
Next up was FOX (4.433 million viewers, #3; adults 18-49: 1.0, #T3) with originals from "Bones" (5.528 million viewers, #9; adults 18-49: 1.3, #9) and "Gracepoint" (3.338 million viewers, #13; adults 18-49: 0.8, #13).
Meanwhile, NBC (3.836 million viewers, #4; adults 18-49: 1.0, #T3) served up new episodes of "The Biggest Loser" (4.393 million viewers, #10; adults 18-49: 1.1, #T10), "Bad Judge" (3.963 million viewers, #11; adults 18-49: 0.9, #12), "A to Z" (2.563 million viewers, #14; adults 18-49: 0.7, #T14) and "Parenthood" (3.850 million viewers, #12; adults 18-49: 1.1, #T10).
And finally, fresh installments of "The Vampire Diaries" (1.561 million viewers, #15; adults 18-49: 0.7, #T14) and "Reign" (1.307 million viewers, #16; adults 18-49: 0.5, #16) on The CW (1.434 million viewers, #5; adults 18-49: 0.6, #5) closed out the evening.
In the netlet's target demo (women 18-34), "Diaries" delivered a 1.0 rating at 8:00/7:00c and "Reign" a 0.6 rating at 9:00/8:00c.
Week-to-week changes (adults 18-49):
0.00% - Scandal
0.00% - Gracepoint
0.00% - Reign
-6.82% - The Big Bang Theory
-8.33% - The Biggest Loser
-8.33% - Parenthood
-10.00% - How to Get Away with Murder
-10.00% - Bad Judge
-12.50% - The Vampire Diaries
-18.75% - Bones
-22.22% - A to Z
Year-to-year changes (adults 18-49):
+64.00% - The Big Bang Theory (vs. The Big Bang Theory (Repeat))
+62.50% - Bones (vs. The X Factor)
+42.11% - Two and a Half Men (vs. The Crazy Ones)
+35.00% - Mom (vs. The Millers)
+33.33% - Gracepoint (vs. Glee (Repeat))
+15.38% - Scandal (vs. Grey's Anatomy)
-5.00% - The McCarthys (vs. The Big Bang Theory (Repeat))
-6.90% - How to Get Away with Murder (vs. Scandal)
-12.50% - The Vampire Diaries
-15.38% - Parenthood
-16.67% - Reign
-17.65% - Elementary
-25.00% - Bad Judge (vs. Sean Saves the World)
-35.29% - The Biggest Loser (vs. SNL Halloween)
-36.36% - A to Z (vs. The Michael J. Fox Show)
In late-night metered market ratings (via NBC's press release):
·In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; CBS's "Late Show with David Letterman," 2.4/6; and ABC's "Jimmy Kimmel Live," 2.6/7.
·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.2/5; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.9/4.
·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.6/5 in metered-market households and a 0.6/4 in 18-49 in the Local People Meters.
·From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/4 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.2/2).
·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
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