ABC Wins Final Tuesday of Nov. with Dancing at a 1-Year High and the #1 TV Show
ABC Tuesday Prime (8-11pm - 11.5 million and 2.3/8 in AD18-49): With an encore of A Charlie Brown Thanksgiving leading into the 2-hour season 21 finale of Dancing with the Stars, ABC won the final Tuesday of the November Sweep in Total Viewers (11.5 million) and Adults 18-49 (2.3/8). In fact winning each half-hour with young adults, ABC led by double digits over NBC (+21% - 1.9/6) and CBS (+35% - 1.7/6), while nearly tripling Fox (+188% - 0.8/3) Building to season highs, ABC's Dancing with the Stars finale stood as Tuesday's #1 TV show in Total Viewers (13.4 million) and Adults 18-49 (2.4/8).
· ABC set new Tuesday season-highs in viewers and young adults, with its best non-sports numbers on the evening since last November - since 11/25/14.
A Charlie Brown Thanksgiving (8-9pm - 7.5 million and 2.2/8 in AD18-49):
From 8-9pm, ABC's replay Charlie Brown Thanksgiving won it hour to finish as the night's #2 TV show in Adults 18-49 (2.2/8) to DWTS, beating NBC's The Voice (2.1/7) and CBS' NCIS (2.1/7). The PEANUTS special held even with is year-ago telecast in Adults 18-49 (2.2/7 on 11/26/14) equaling a 7-year high for the show - since 11/25/08.
Dancing with the Stars (9-11pm - 13.4 million and 2.4/8 in AD18-49):
Jumping from its lead-in at 9pm, the Season 21 finale of Dancing with the Stars made ABC the #1 network across the board in the 2-hour time period, including Total Viewers, all key Adults (AD18-34/AD18-49/AD25-54), Teens 12-17 and Kids 2-11. Building from its first to second hour and soaring to the top its final half-hour, as Bindi Irwin won the coveted Mirror Ball Trophy, Dancing delivered 13.9 million viewers and a 2.4/8 in Adults 18-49 from 10:30-11pm.
· Dancing grew from the prior night's Monday (13.3 million and 2.1/6 on 11/23/15) in viewers and young adults (+1%/+14%) to achieve new season bests.
· DWTS was up from its Season 20 finale in Adults 18-49 (+4% - 2.3/7 on 5/19/15) to the deliver show's top-rated telecast in 1-year - since 11/25/14.
Quick Take for Tuesday, November 24, 2015
(Fast Affiliate Live + Same Day Ratings)
ABC Wins the Final Tuesday of November with a Season-High Performance
ABC's "A Charlie Brown Thanksgiving" Encore Wins at 8 p.m., Tying a 7-Year High
ABC's "DWTS" Finale Is Tuesday's No. 1 TV Show with a 1-Year High in Adults 18-49
Live + Same Day Results:
ABC Tuesday Prime (8:00-11:00 p.m. - 11.5 million and 2.3/8 in AD18-49):
With an encore of "A Charlie Brown Thanksgiving" leading into the 2-hour Season 21 finale of "Dancing with the Stars," ABC won the final Tuesday of the November Sweep in Total Viewers (11.5 million) and Adults 18-49 (2.3/8). In fact, winning each half-hour with young adults, ABC led primetime by double digits over NBC (+21% - 1.9/6) and CBS (+35% - 1.7/6) while nearly tripling Fox (+188% - 0.8/3). Building to season highs, ABC's "Dancing with the Stars" finale stood as Tuesday's No. 1 TV show in Adults 18-49 (2.4/8).
· ABC set new Tuesday season-highs in viewers and young adults, with its best non-sports numbers on the evening since last November - since 11/25/14.
"A Charlie Brown Thanksgiving" (8:00-9:00 p.m. - 7.5 million and 2.2/8 in AD18-49):
From 8:00-9:00 p.m., ABC's replay of "A Charlie Brown Thanksgiving" won its hour to finish as the night's No. 2 TV show in Adults 18-49 (2.2/8) to DWTS, beating NBC's "The Voice" (2.1/7) and CBS' "NCIS" (2.1/7). The PEANUTS special held even with is year-ago telecast in Adults 18-49 (2.2/7 on 11/26/14), equaling a 7-year high for the show - since 11/25/08.
"Dancing with the Stars" (9:00-11:00 p.m. - 13.4 million and 2.4/8 in AD18-49):
Jumping from its lead-in at 9:00 p.m., the Season 21 finale of "Dancing with the Stars" made ABC the No. 1 network across the board in the 2-hour time period, including Total Viewers, all key Adults (AD18-34/AD18-49/AD25-54), Teens 12-17 and Kids 2-11. Building from its first to second hour and soaring to the top of its final half-hour, as Bindi Irwin won the coveted Mirror Ball Trophy, "Dancing" delivered 13.9 million viewers and a 2.4/8 in Adults 18-49 from 10:30-11:00 p.m.
· "Dancing" grew from the prior night's Monday finale (13.3 million and 2.1/6 on 11/23/15) in viewers and young adults (+1%/+14%) to achieve new season bests.
· "DWTS" was up from its Season 20 finale in Adults 18-49 (+4% - 2.3/7 on 5/19/15) to deliver the show's top-rated telecast in 1-year - since 11/25/14.
A note about DVR penetration: DVR penetration in the Nielsen sample is currently at 48% in U.S. TV Homes. More viewers are watching shows on their own timetables, which are increasingly not reflected in the overnight Live + Same Day numbers. As a result, the Live + 7 Day ratings are the most accurate measure to gauge the size of the TV audience
Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings for 11/24/15.
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