ABC's Barbara Walters Special is #1 at 10pm in Viewers at Tops NBC's Bear Grylls with President Obama
Barbara Walters Presents: The 10 Most Fascinating People of 2015 (9:30-11pm - 6.2 million and 1.0/4 in AD18-49): Building on its repeat lead-in at 9:30pm by 3.0 million viewers, ABC's Barbara Walters Presents: The 10 Most Fascinating People of 2015 gained audience throughout its 90-minute broadcast, growing by 1.3 million viewers from start to finish (5.4 million to 6.7 million). The special moved up to rank #1 against its broadcast competition in the 10pm hour with Total Viewers (6.6 million) and Adults 25-54 (1.7/5).
· During the 10 o'clock hour, the ABC special beat NBC's special Running Wild with Bear Grylls, featuring President Obama, by over 3.0 million viewers (6.6 million vs. 3.5 million) and by 22% in Adults 18-49 (1.1/4 vs. 0.9/3). Barbara Walters named Caitlyn Jenner the Most Fascinating Person of 2015.
· The Barbara Walters special greatly improved its 90-minute time period year to year for ABC by 130% in Total Viewers (6.2 million vs. 2.7 million), by 43% in Adults 18-49 (1.0/4 vs. 0.7/2) and by 78% in Adults 25-54 (1.6/5 vs. 0.9/3).
Quick Take for Thursday, December 17, 2015
(Fast Affiliate Live + Same Day Ratings)
ABC's "Barbara Walters Presents: The 10 Most Fascinating People of 2015" Leads the 10 p.m. Hour and Greatly Improves Its Time Slot Year Over Year
ABC's Barbara Walters Special Tops NBC's Bear Grylls Special with the President
Live + Same Day Results:
ABC Thursday Primetime (8:00-11:00 p.m. - 4.7 million and 0.9/3 in AD18-49):
With repeats from 8:00-9:30 p.m. leading into a strong turnout for "Barbara Walters Presents: The 10 Most Fascinating People of 2015" from 9:30-11:00 p.m., ABC took second among the broadcasters in Total Viewers (4.7 million) and Adults 18-49 (0.9/3) to CBS' all-original Thursday lineup. Please note: Last year, the Barbara Walters special aired on Sunday from 9:00-11:00 p.m. out of the winter finale of "Once Upon a Time" (on 12/14/14).
"The 10 Most Fascinating People of 2015" (9:30-11:00 p.m. - 6.2 million and 1.0/4 in AD18-49):
Spiking over its repeat lead-in at 9:30 p.m. by 3.0 million viewers, ABC's "Barbara Walters Presents: The 10 Most Fascinating People of 2015" gained audience throughout its 90-minute broadcast, growing by 1.3 million viewers from start to finish (5.4 million to 6.7 million). The special moved up to rank No. 1 against its broadcast competition in the 10:00 p.m. hour with Total Viewers (6.6 million) and Adults 25-54 (1.7/5).
· During the 10 o'clock hour, the ABC special beat NBC's special "Running Wild with Bear Grylls," featuring President Obama, by over 3.0 million viewers (6.6 million vs. 3.5 million) and by 22% in Adults 18-49 (1.1/4 vs. 0.9/3). Barbara Walters named Caitlyn Jenner the Most Fascinating Person of 2015.
· The Barbara Walters special greatly improved its 90-minute time period year to year for ABC by 130% in Total Viewers (6.2 million vs. 2.7 million), by 43% in Adults 18-49 (1.0/4 vs. 0.7/2) and by 78% in Adults 25-54 (1.6/5 vs. 0.9/3).
Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 12/17/15.
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