or


[01/12/16 - 01:00 PM]
MTV's "The Shannara Chronicles" Premiere Reaches 7.5 Million Total Viewers, Leaps +71% in L+3 Ratings
MTV further spins the numbers for Tuesday, January 5.

[via press release from MTV]

MTV's "THE SHANNARA CHRONICLES" PREMIERE REACHES 7.5 MILLION TOTAL VIEWERS, LEAPS +71% IN L+3 RATINGS

Additionally, Two-Hour Premiere Event Streamed 3.1 Million Times Across Digital Platforms

New York, NY - January 12, 2016 - The premiere of MTV's hit new sci-fi fantasy series "The Shannara Chronicles" unearthed epic viewership numbers, with the premiere event reaching 7.5 million total L+3 viewers across all airings, including an average 1.9 million L+3 viewers for the premiere telecast on MTV.

The two-hour premiere jumped 71% in L+3 to earn a 1.2 rating among MTV's core P12-34 audience, as well as a 1.2 among P18-34 - the highest L+3 lift for a series premiere in MTV history. It was the number-one original series in its timeslot on cable among P12-34, P18-24, P18-34, and P18-49, and the number two original series on cable for the night among P12-34, second only to MTV's "Teen Wolf." "The Shannara Chronicles" debuted Tuesday, January 5 at 10:00 p.m. ET/PT.

Additionally, the premiere of "The Shannara Chronicles" has been streamed 3.1 million times across digital platforms including MTV.com and the MTV app. To date, "The Shannara Chronicles" has been viewed 14.6 million times across linear and digital platforms. Additionally, "The Shannara Chronicles" premiere delivered the best single-week performance on iTunes ever for an MTV series.

"The incredibly positive response on social media and great word of mouth translated into big viewership for the 'Shannara' premiere, delivering a very strong start for the series and a lot of new viewers to the network," said Mina Lefevre, Executive Vice President and Head of Scripted Development for MTV. "This season truly just gets better as we raise the stakes for our heroes and reveal more of the world of 'Shannara,' and we're excited to take fans further on this epic journey."

The third episode of "The Shannara Chronicles" airs Tuesday, January 12 at 10:00 p.m. ET/PT on MTV - click HERE for a sneak peek (embed code available at link). In episode three, Wil and Amberle are kidnapped by Eretria and Cephalo while returning to the palace. But the Rovers are the least of their worries - Wil must learn how to use the Elfstones before a bloodthirsty Fury kills them all. Episodes three and four are available now via TV Everywhere on MTV.com, the MTV app, and select VOD platforms.

The "Shannara" premiere was preceded by the season 5B premiere of MTV's "Teen Wolf," which reached 2.8 million total viewers in L+3. The episode drew a 1.5 L+3 rating among P12-34 and 1.2 L+3 among P18-34. The "Teen Wolf" Season 5B premiere episode has been streamed 7.7 million times to date on digital platforms including MTV.com and the MTV app.

#Shannara on Social Media

MTV was the number-one most social non-sports network on the night of "The Shannara Chronicles" debut, with the premiere event delivering a strong performance on social media. The premiere earned 30,000 tweets during the broadcast - approximately 5 tweets per second - during its initial airing. Both #Shannara and star Austin Butler (Wil) trended worldwide on Twitter throughout the night.

For more ways to connect with "The Shannara Chronicles" like it on Facebook at Facebook.com/theshannarachronicles or follow the show on Twitter @Shannara.

"The Shannara Chronicles" is an epic television event based on the sweeping, best-selling fantasy book series by Terry Brooks. Set thousands of years in the future, the story follows three heroes, Elf-Human hybrid Wil (Austin Butler), Elvin Princess Amberle (Poppy Drayton), and Human Rover Eretria (Ivana Baquero), as they embark on a quest to stop an evil Demon army from destroying the world. "The Shannara Chronicles" airs Tuesdays at 10:00 p.m. ET/PT on MTV.

"The Shannara Chronicles" is written for television by and executive produced by Al Gough and Miles Millar. Jon Favreau, Jonathan Liebesman, Terry Brooks, and Dan Farah also serve as executive producers. The first two episodes were directed by Jonathan Liebesman ("Teenage Mutant Ninja Turtles"). MTV is producing with Sonar Entertainment, which is also distributing the series worldwide.

Sources:

Viewership and Ratings: Nielsen; Live +3 Data; ranks based on Live +3 (000s); Reach 1 min qual., all airings of premiere episode on MTV and premiere simulcast on MTV2, TV Land, TeenNick; to-date viewing includes all plays through 1/7/16

Digital Streams: Omniture SiteCatalyst, YouTube Analytics, 1/4/16-1/10/16

Tweets: Nielsen SocialGuide

About MTV

MTV is a global media brand inspired by the freedom and passion of youth.

About Sonar Entertainment

Sonar Entertainment is a multi-faceted independent creative company designed to meet today's ever-changing landscape in global television production and distribution. With headquarters in Los Angeles and offices around the world, Sonar is uniquely positioned to participate in a variety of ways in order to create quality television series, miniseries and movies. The company has the capabilities to develop, produce, acquire, deficit finance, package and distribute product both internationally and domestically. While primarily focused on the development and production of new product, Sonar is also the distributor of over 1,000 library titles comprised of award-winning programs from RHI Entertainment and Hallmark Entertainment, among others.





  [january 2016]  
S
M
T
W
T
F
S
     


· SHANNARA CHRONICLES, THE (SPIKE TV)
· TEEN WOLF (MTV)





most recent ratings | view all posts
[11/21/24 - 01:12 PM]
"Dancing with the Stars" Semifinals Is Top Program of the Night in Adults 18-49 and All Key Women Demographics
The spectacular season 33 penultimate episode grew over the previous week's 500th episode celebration in both Total Viewers (5.19 million vs. 5.13 million) and Adults 18-49 (0.75 rating vs. 0.71 rating), hitting a season high in Total Viewers.

[11/21/24 - 10:32 AM]
Taylor Sheridan's "Landman" Explodes with Over 5M Global Viewers Across Paramount+ and Linear Preview
The series also secured the #1 spot for a U.S. premiere in Paramount+ history within its first three days.

[11/19/24 - 01:38 PM]
Food Network's "Harry Potter: Wizards of Baking" Conjures Ratings and Reach with Series Premiere
The new series launched on Thursday, November 14, and posted a 0.57 P25-54 / 0.74 W25-54 L3 rating, more than doubling prior six-week benchmarks (+148% and +124% respectively) and is on pace to be Food Network's highest rated freshman series of the year.

[11/19/24 - 12:58 PM]
"Abbott Elementary" Hits Season Highs in Total Viewers and Adults 18-49 with 6.33 Million Total Viewers and 2.21 Adults 18-49
After seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms, "Abbott Elementary" hit season highs in both Total Viewers (6.33 million) and Adults 18-49 (2.21 rating) with its November 6 episode.

[11/19/24 - 12:01 PM]
Netflix Top 10 Week of Nov. 11: "Jake Paul vs. Mike Tyson" Has Knockout Debut; "Hot Frosty" Heats Up at #1
Season 2 of the animated series "Arcane" held its place at #2 on the English TV List with 7.4M views and brought Season 1 back onto the list at #8 with 2.6M views.

[11/19/24 - 10:31 AM]
Netflix and Most Valuable Promotions' Jake Paul vs Mike Tyson Mega-Event Makes History with Over 108 Million Live Global Viewers
The Jake Paul vs Mike Tyson fight is the most-streamed sporting event ever, peaking at 65 million concurrent streams, with 38 million concurrent streams in the US.

[11/18/24 - 10:00 AM]
Four CBS Daytime Shows Post Year-Over-Year Growth
"The Late Show with Stephen Colbert" has also retained its #1 status with a 16% increase in total viewers vs. last year.

[11/16/24 - 02:04 PM]
60 Million Households Tuned in Live for Jake Paul vs. Mike Tyson with Nearly 50 Million for Amanda Serrano vs. Katie Taylor 2 During the Netflix and Most Valuable Promotions Mega-Event
Additional viewership information, including total viewers, will be released early this week.

[11/15/24 - 11:44 AM]
"Live with Kelly and Mark" Halloween Week Scares Up Season Highs in Total Viewers and Households
Thursday's Halloween celebration "Only HALLOWEEN in the Building," featuring the annual fan-favorite costume contest, was the show's top telecast in both Total Viewers (2.396 million) and Households (1.64 rating) in seven months.

[11/15/24 - 10:14 AM]
"Dancing with the Stars" 500th Telecast Is Top Entertainment Program of the Night in Adults 18-49
In addition, the milestone episode ranked as the No. 1 telecast on Tuesday night in Women 18-34 (0.92 rating) and Women 18-49 (0.95 rating), as well as Teens 12-17 (0.29 rating) and Adults 25-54 (0.93 rating).

[11/13/24 - 11:30 AM]
"Doctor Odyssey" Series Premiere Swells +482% Over Live+Same Day Audience in Adults 18-49
Plus: "9-1-1" kicked off season eight with an action-packed three-episode story arc rising +156% in Total Viewers (12.64 million vs. 4.93 million) and +519% in Adults 18-49 (2.91 rating vs. 0.47 rating) over its initial Live+Same Day audience.

[11/13/24 - 02:31 AM]
"Citadel: Honey Bunny" Was Prime Video's Most Watched Series Globally This Weekend
The series was in the Top 10 in almost 150 countries, including US, UK, France, Italy, Australia, Canada, Brazil, and UAE, proving the trend that consumers are continuing to enjoy non-English language content.

[11/12/24 - 12:06 PM]
Netflix Top 10 Week of Nov. 4: "Countdown: Paul vs. Tyson" Enters the Ring; "Meet Me Next Christmas" Unwraps #1
Season 2, Act I of "Arcane," the animated series based on the popular multiplayer online battle arena game League of Legends, also had a strong debut, taking second place with 6.3M views.

[11/12/24 - 06:30 AM]
Sunday's Return of "Yellowstone" Delivered Biggest Premiere Night Audience Ever with 16.4M Viewers
The Season 5B debut was up 3% vs. Season 5A's premiere night in 2022 (16.4M vs. 15.9M) based on VideoAmp.

[11/11/24 - 04:31 PM]
"The Daily Show's" Hour-Long Election Night Special Hosted by Jon Stewart Delivered Most-Watched Episode Ever on Paramount+ and the #1 Most-Viewed Entertainment Episode on Social for Election Day
Jon Stewart's monologue ranked as the #1 most engaging election night TikTok video across the TV Universe with 472K engagements.