Quick Take for Sunday, June 19, 2016
(Fast National Live + Same Day Program Ratings)
ABC's Cavaliers-Warriors Game 7 Draws 30.8 Million Viewers
to Stand as the Most Watched NBA Finals Contest Since 1998
2016 NBA Finals GM7 Is TV's Top-Rated Telecast Since Super Bowl 50
As a Series, the NBA Finals Delivers Its Biggest Audience Ever on ABC
"NBA Finals on ABC Game 7" (8:00-10:40 p.m. EDT)
With the Cleveland Cavaliers' historic comeback to win this year's trophy, ABC's 2016 NBA Finals Game 7 was Sunday's dominant No. 1 TV program in Viewers (30.8 million) and across each of the key Adult demographics: A18-34 (10.7 rating), A18-49 (11.2 rating) and A25-54 (11.7 rating). ABC's 2016 NBA Finals finished as the No. 1 TV show on all 7 nights. In addition, the game amassed 7.5 million tweets.
· The NBA Finals on ABC Game 7 stands as TV's most watched telecast overall since ABC's 2016 Academy Awards and the top rated among Adults 18-49 since CBS' Super Bowl 50 - since 2/28/16 and 2/7/16, respectively.
· Sunday's Warriors-Cavaliers contest was up from the most recent NBA Finals Game 7 (Miami-San Antonio on 6/20/13 = 26.3 million and 10.6/23 in AD18-49) by 17% in Total Viewers and by 6% in Adults 18-49. In fact in Total Viewers it was the biggest audience ever for an NBA Finals game on ABC (since beginning carriage in 2003) and the most watched overall since 1998 - since Bulls-Jazz series-clinching GM 6 on 6/14/98.
· As a series, the 2016 NBA Finals drew an average audience of 20.2 million viewers, making it the most watched ever on ABC.
Source: The Nielsen Company Fast National, Live + Same Day Program Ratings, 6/19/16, unless noted otherwise. Nielsen Socialguide 6/19/16, Total Tweets +/- 3hrs during telecast.
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