In Late-Night Metered-Market Ratings for Saturday Night:
· Last night's "Saturday Night Live," with host Kristen Wiig and musical guest The xx, scored a 4.7 rating, 12 share in "live plus same day" household results from the 56 local markets metered by Nielsen Media Research and a 2.2/11 in adults 18-49 in the 25 markets with local people meters.
· "Saturday Night Live" is the #1 telecast of the night on the Big 4 networks in both metered-market households and in adults 18-49 in the local people meters, outrating all primetime programs on those nets.
· The 4.7 rating in households tops the last 10 "Saturday Night Live" originals from last season and is higher than 17 of 22 originals over that season. The 2.2 rating in 18-49 in the local people meters beats the last nine "SNL" first-runs from last season and 15 of 22 for the entire 2015-16 season.
· National ratings, including viewer totals, for last night's "Saturday Night Live" are due from Nielsen on Tuesday.
· Note that "SNL" adds significant viewership via time-shifting, so far this season growing by +58% in 18-49 and +3.432 million persons or +44% in total viewers nationally going from "live plus same day" Nielsens to "live plus seven day" figures. In L+SD, "SNL" this season has averaged a 2.25 rating in 18-49 nationally and 7.878 million viewers overall, and in L+7, "SNL" has grown to a 3.56 in 18-49 and 11.310 million viewers.
· Versus the same point last season, "SNL" is up +26% in 18-49 nationally (3.56 vs. 2.83) and +2.364 million persons or +26% in total viewers (11.310 million vs. 8.946 million).
· The 3.56 average in L+7 adults 18-49 rating nationally and 11.310 million total viewers 2+ average are the show's best performances in both metrics at this point since 2008 (4.72 / 11.356).
Saturday Primetime Ratings:
"SNL Vintage" (0.9/3 in 18-49, 3.1 million viewers overall from 10-11 p.m. ET, with an encore of the Nov. 21, 2015 telecast of "Saturday Night Live" with host Matthew McConaughey and musical guest Adele):
· Hit a season high for an "SNL" rebroadcast in this slot.
· Delivered the top "SNL" encore rating in this time period since Feb. 6 in 18-49 (0.9 in 18-49 with a rebroadcast of a March 24, 2007 episode hosted by Peyton Manning with musical guest Carrie Underwood).
· Grows +13% versus the prior week's encore in this slot in 18-49 (0.9 vs. 0.8).
· Despite the 10 p.m. hour, increases by +25% from half-hour to half-hour in adults 18-49 (0.8 to 1.0), +30% in adults 25-54 (1.0 to 1.3) and +20% in total viewers (2.8 million to 3.4 million).
The 2013 Feature Film "Free Birds" (0.5/2 in 18-49, 2.2 million viewers overall from 8-10 p.m. ET):
· Ranks #1 in the slot in kids 2-11 (0.6 rating) among the Big 4 networks.
· Ranks #2 in adults 18-34 and tied for #2 in women 18-34 and men 25-54.
· Grows +0.2 of a point or +50% from its first half-hour to its fourth in adults 18-49 (0.4 to 0.6).
NOTE: Ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.
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