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[09/01/18 - 08:38 AM]
Friday's Broadcast Ratings: NBC Tops Low Key Night in Viewers, Demos
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (8/31/18):

NBC (2.733 million viewers, #1; adults 18-49: 0.5, #1) headed into the holiday weekend on top with a repeat "American Ninja Warrior" (2.580 million viewers, #4; adults 18-49: 0.4, #T5) and a new "Dateline NBC" (3.038 million viewers, #2; adults 18-49: 0.5, #T1).

The silver then went to CBS (2.653 million viewers, #2; adults 18-49: 0.4, #T2) with a new "TKO: Total Knock Out" (2.342 million viewers, #7; adults 18-49: 0.5, #T1), the season finale of "Whistleblower" (2.263 million viewers, #8; adults 18-49: 0.4, #T5) and a repeat "Blue Bloods" (3.354 million viewers, #1; adults 18-49: 0.3, #T8).

Next up was ABC (2.456 million viewers, #3; adults 18-49: 0.4, #T2) and its all-repeat lineup of "Fresh Off the Boat" (2.377 million viewers, #6; adults 18-49: 0.4, #T5), "Speechless" (1.714 million viewers, #9; adults 18-49: 0.3, #T8), "What Would You Do?" (2.540 million viewers, #5; adults 18-49: 0.5, #T1) and "20/20" (2.782 million viewers, #3; adults 18-49: 0.5, #T1).

Meanwhile, FOX (1.309 million viewers, #4; adults 18-49: 0.3, #4) served up second runs of "The Resident" (1.554 million viewers, #10; adults 18-49: 0.3, #T8) and "The Orville" (1.065 million viewers, #11; adults 18-49: 0.2, #T11).

And finally, a new "Masters of Illusion" (1.001 million viewers, #12; adults 18-49: 0.2, #T11) and rebroadcasts of "Masters of Illusion" (0.972 million viewers, #14; adults 18-49: 0.2, #T11) and "Penn & Teller: Fool Us" (0.973 million viewers, #13; adults 18-49: 0.2, #T11) on The CW (0.979 million viewers, #5; adults 18-49: 0.2, #5) rounded out the night.

Week-to-week changes (adults 18-49):
0.00% - Dateline NBC (vs. 8/10/18)
-28.57% - TKO: Total Knock Out (vs. 8/17/18)
-33.33% - Whistleblower (vs. 8/17/18)
-50.00% - Masters of Illusion (vs. 8/17/18)

Year-to-year changes (adults 18-49):
+25.00% - TKO: Total Knock Out (vs. MacGyver (Repeat))
-20.00% - Whistleblower (vs. Hawaii Five-0 (Repeat))
-33.33% - Masters of Illusion (vs. Masters of Illusion (Repeat))
-37.50% - Dateline NBC (vs. Dateline NBC (Repeat))

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.4/4 with an encore telecast; "Late Show with Stephen Colbert," 1.6/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.3/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.4/3 with an encore; "Late Show," 0.2/1 with an encore; and "Jimmy Kimmel Live," 0.3/2 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 0.9/3 in metered-market households and a 0.2/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 0.8/3 in metered-market households with an encore; CBS's "Late Late Show," 0.9/3 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/2 in 18-49 with an encore; "Late Late Show," 0.1/1 with an encore.

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/2 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks one year ago (9/1/17):

NBC (4.023 million viewers, #2; adults 18-49: 0.7, #1) was the top adults 18-49 draw on Friday with its telecast of "Diana, 7 Days" (3.939 million viewers, #4; adults 18-49: 0.6, #T3) and a repeat "Dateline NBC" (4.191 million viewers, #3; adults 18-49: 0.8, #1).

ABC (3.129 million viewers, #3; adults 18-49: 0.6, #2) then was a close second with its mix of "Shark Tank" (3.471 million viewers, #6; adults 18-49: 0.6, #T3), "Primetime: What Would You Do?" (3.141 million viewers, #7; adults 18-49: 0.7, #2) and "20/20" (2.774 million viewers, #8; adults 18-49: 0.6, #T3).

Next up was CBS (4.374 million viewers, #1; adults 18-49: 0.5, #T3) and its repeat trio of "MacGyver" (3.741 million viewers, #5; adults 18-49: 0.4, #T9), "Hawaii Five-0" (4.355 million viewers, #2; adults 18-49: 0.5, #T6) and "Blue Bloods" (5.028 million viewers, #1; adults 18-49: 0.5, #T6).

FOX (1.544 million viewers, #4; adults 18-49: 0.5, #T3), meanwhile, likewise opted for encores of "MasterChef" (1.697 million viewers, #9; adults 18-49: 0.5, #T6) and "Beat Shazam" (1.391 million viewers, #10; adults 18-49: 0.4, #T9).

And finally, repeats of "Masters of Illusion" (1.138 million viewers, #11; adults 18-49: 0.3, #11), another "Masters of Illusion" (1.014 million viewers, #13; adults 18-49: 0.2, #T12) and "Penn & Teller: Fool Us" (1.078 million viewers, #12; adults 18-49: 0.2, #T12) on The CW (1.077 million viewers, #5; adults 18-49: 0.2, #5) rounded out the night.

Week-to-week changes (adults 18-49):
-25.00% - 20/20

Year-to-year changes (adults 18-49):
0.00% - Diana, 7 Days (vs. America's Got Talent (Repeat))
-14.29% - 20/20

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.9/5 with an encore telecast; "Late Show with Stephen Colbert," 1.8/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.4/4 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.6/3 with an encore; "Late Show," 0.3/2 with an encore; and "Jimmy Kimmel Live," 0.4/3 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.1/4 in metered-market households with an encore; CBS's "Late Late Show," 0.9/3 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.4/3 in 18-49 with an encore; "Late Late Show," 0.2/2 with an encore.

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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