Primetime Preliminary Fast National Nielsen Data (includes all DVR playback through 3:00 am)
Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (12/18/18):
NBC (8.954 million viewers, #1; adults 18-49: 1.6, #1) was the network to beat on Tuesday thanks to a "The Voice Recap" (7.191 million viewers, #2; adults 18-49: 1.2, #2) special and the two-hour season finale of "The Voice" (9.836 million viewers, #1; adults 18-49: 1.7, #1).
CBS (5.735 million viewers, #2; adults 18-49: 0.6, #2) then was the silver draw with its repeat lineup of "NCIS" (7.076 million viewers, #3; adults 18-49: 0.6, #T4), "FBI" (5.552 million viewers, #4; adults 18-49: 0.6, #T4) and "NCIS: New Orleans" (4.578 million viewers, #5; adults 18-49: 0.5, #T7).
Next up was ABC (2.720 million viewers, #3; adults 18-49: 0.5, #3) and its second run lineup of "The Conners" (4.574 million viewers, #6; adults 18-49: 0.8, #3), "The Kids Are Alright" (3.061 million viewers, #7; adults 18-49: 0.6, #T4), "Black-ish" (2.394 million viewers, #8; adults 18-49: 0.5, #T7), "Splitting Up Together" (1.963 million viewers, #10; adults 18-49: 0.4, #T9) and "The Rookie" (2.165 million viewers, #9; adults 18-49: 0.4, #T9).
FOX (1.375 million viewers, #4; adults 18-49: 0.3, #4) likewise opted for repeats of "Lethal Weapon" (1.730 million viewers, #11; adults 18-49: 0.4, #T9) and "The Gifted" (1.021 million viewers, #13; adults 18-49: 0.3, #T12).
And finally, The CW (0.974 million viewers, #5; adults 18-49: 0.2, #5) rounded out the evening with its specials "Greatest Holiday Commercials Countdown 2018" (1.256 million viewers, #12; adults 18-49: 0.3, #T12) and "Greatest Holiday Video Countdown" (0.692 million viewers, #14; adults 18-49: 0.2, #14).
Week-to-week changes (adults 18-49):
+21.43% - The Voice
Year-to-year changes (adults 18-49):
+50.00% - Greatest Holiday Commercials Countdown 2018 (vs. Big Game (Repeat))
0.00% - Greatest Holiday Video Countdown (vs. Big Game (Repeat))
-15.00% - The Voice
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; "Late Show with Stephen Colbert," 2.7/7; and ABC's "Jimmy Kimmel Live," 1.5/4.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.7/5; "Late Show," 0.5/3; and "Jimmy Kimmel Live," 0.4/3.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.4/5 in metered-market households; CBS's "Late Late Show," 1.3/5. In the 25 markets with Local People Meters, averages were: "Late Night," 0.4/4 in 18-49; "Late Late Show," 0.2/2.
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.
Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks one year ago (12/19/17):
NBC (9.849 million viewers, #1; adults 18-49: 1.8, #1) was of course the top draw on Tuesday thanks to the two-hour season finale of "The Voice" (10.845 million viewers, #1; adults 18-49: 2.0, #1). Leading off the night was a "The Voice Recap" (7.858 million viewers, #2; adults 18-49: 1.4, #2).
Second place then went to ABC (3.833 million viewers, #3; adults 18-49: 0.9, #2) with its mix of "Olaf's Frozen Adventure" (4.251 million viewers, #5; adults 18-49: 1.0, #3), "Prep & Landing: Naughty vs. Nice" (3.379 million viewers, #8; adults 18-49: 0.9, #4) and "The Year: 2017" (3.842 million viewers, #7; adults 18-49: 0.8, #5).
Next up was CBS (4.675 million viewers, #2; adults 18-49: 0.5, #T3) and its holiday mainstay "A Home for the Holidays with Josh Groban" (5.145 million viewers, #3; adults 18-49: 0.6, #T6) followed by repeats of "NCIS" (5.006 million viewers, #4; adults 18-49: 0.5, #8) and "Bull" (3.875 million viewers, #6; adults 18-49: 0.4, #T9).
Meanwhile, FOX (1.987 million viewers, #4; adults 18-49: 0.5, #T3) opted for repeats of "Lethal Weapon" (2.632 million viewers, #9; adults 18-49: 0.6, #T6), "The Mick" (1.377 million viewers, #10; adults 18-49: 0.4, #T9) and "Ice Age: A Mammoth Christmas" (1.307 million viewers, #11; adults 18-49: 0.4, #T9).
And finally, the feature "Big Game" (1.028 million viewers, #12; adults 18-49: 0.2, #12) on The CW (1.028 million viewers, #5; adults 18-49: 0.2, #5) rounded out the night.
Week-to-week changes (adults 18-49):
+17.65% - The Voice
Year-to-year changes (adults 18-49):
+150.00% - The Voice (vs. Tony Bennett Celebrates 90: The Best Is Yet to Come)
-20.00% - The Year: 2017
-40.00% - A Home for the Holidays with Josh Groban (vs. NCIS (Repeat))
In late-night metered market ratings (via NBC's press release):
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.7/7; "Late Show with Stephen Colbert," 1.9/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.6/4 with an encore.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.7/4; "Late Show," 0.3/2 with an encore; and "Jimmy Kimmel Live," 0.4/3 with an encore.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.5/5 in metered-market households; CBS's "Late Late Show," 0.9/3 with an encore. In the 25 markets with Local People Meters, averages were: "Late Night," 0.5/4 in 18-49; "Late Late Show," 0.2/2 with an encore.
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
Source: Nielsen Media Research
|