STARZ DRIVES RECORD-BREAKING PERFORMANCE WITH "BMF" SEASON ONE FINALE AND DEBUT OF "POWER BOOK II: GHOST" SEASON TWO DELIVERING ALMOST 6 MILLION MULTIPLATFORM VIEWS ON SUNDAY
STARZ App Viewership Spikes with Network's Most-Watched Day of the Year and One of the Most-Watched Days on the STARZ app Ever
Return of Hit Series "Power Book II: Ghost" and High-Octane Finale Episode of "BMF" Rank as Top Cable Telecasts for Black Households and Top Premium Telecasts for Sunday
Santa Monica, Calif. - - November 24, 2021 - STARZ drives record-breaking performance on Sunday, November 21 delivering almost 6 Million multiplatform views1 from the finale of STARZ Original Series "BMF" from executive producer Curtis "50 Cent" Jackson and the debut of hit series "Power Book II: Ghost" season two from executive producers Courtney A. Kemp and Curtis "50 Cent" Jackson, with additional platforms still to report.
The premiere of "Power Book II: Ghost" season two bested its season one debut2 in September 2020 while the "BMF" season one finale drew a 63% increase in multiplatform views3 from its series premiere in September 2021. The success of both powerhouse series also broke records on the STARZ app on Sunday delivering the most-watched day of the year and one of the most-watched days on the STARZ app in the network's history4.
The second season premiere episode of "Power Book II: Ghost" and the highly anticipated finale of "BMF" were the #1 and #2 top ranked cable telecasts respectively for Sunday among Black households across total day5 and were the #1 and #2 top ranked premium telecasts respectively on Sunday across all households, total day6.
The original series premiered worldwide across all STARZ platforms, including on STARZ in the U.S. and Canada, and day and date internationally on the STARZPLAY premium streaming platform across its complete footprint in Europe, Latin America and Japan.
"The success of the 'BMF' season one finale and the launch of 'Power Book II: Ghost' season two, which drove some of our highest viewership, is a testament to how strongly our programming continues to resonate with our subscribers and continues to set STARZ apart as a leader in programming by, about and for women and underrepresented audiences," said Jeffrey Hirsch, President and CEO at STARZ. "We're thrilled to continue partnering with Curtis '50 Cent' Jackson on a number of upcoming series and are excited for the continued expansion of the Power Universe with 'Power Book IV: Force' upcoming in February, which will kick-off our most robust programming slate in the network's history."
"BMF," which has been greenlit for a second season stars Demetrius "Lil Meech" Flenory Jr., the son of Demetrius "Big Meech" Flenory; Da'Vinchi (The Way Back, "grown-ish"), Russell Hornsby (Fences, The Hate U Give), Michole Briana White ("Dead to Me," She Hate Me), Ajiona Alexus ("Empire," "13 Reasons Why"), Eric Kofi Abrefa (Blue Story, Fury), Myles Truitt ("Black Lightening," "The New Edition Story") and Steve Harris ("The Practice," Diary of a Mad Black Woman). Snoop Dogg (Dolemite Is My Name, Soul Plane, Training Day), Arkeisha "Kash Doll" Knight, Wood Harris ("Empire," Creed), La La Anthony ("The Chi," Think Like a Man) and Serayah ("Empire," Favorite Son) star in recurring roles.
"Power Book II: Ghost" season two stars Michael Rainey Jr. ("Power," Lee Daniels' The Butler) as "Tariq St. Patrick," Mary J. Blige (Mudbound, "The Umbrella Academy") as "Monet Stewart Tejada," Shane Johnson ("Power," Behind Enemy Lines) as "Cooper Saxe," Gianni Paolo (Ma, "The Fosters") as "Brayden Weston," Daniel Bellomy (The Real MVP: The Wanda Durrant Story) as "Ezekiel 'Zeke' Cross," Paige Hurd ("The Oval," "Hawaii Five-O") as "Lauren Baldwin," Cliff "Method Man" Smith ("The Deuce," Garden State) as "Davis MacLean," Larenz Tate (Ray, Crash) as "Rashad Tate," Melanie Liburd ("This is Us," "Gypsy") as "Caridad 'Carrie' Milgram," Daniel Sunjata ("Graceland", "Manifest") as "Mecca," Berto Colon (Inside Game, "Orange Is the New Black") as "Lorenzo Tejada," Woody McClain ("The Bobby Brown Story," "The New Edition Story") as "Cane Tejada," Lovell Adams-Gray ("Coroner," "Slasher") as "Dru Tejada," LaToya Tonodeo ("The Fosters", "The Oath") as "Diana Tejada," Alix Lapri ("Power", Den of Thieves) as "Effie Morales," and Paton Ashbrook ("House of Cards", "Shameless") as Jenny Sullivan."
"BMF" is executive produced by Curtis "50 Cent" Jackson (co-creator of the "Power" Universe, "For Life"), alongside showrunner, executive producer, writer and Detroit native Randy Huggins ("Star," "Rebel," "Power"). Tasha Smith ("Empire," "Power," Why Did I Get Married?) serves as director and executive producer. Heather Zuhlke joins as an executive producer on the sophomore season with Anthony Wilson and Anne Clements who are both set to return to executive produce. "BMF" is produced through Jackson's G-Unit Film and Television in association with Lionsgate Television for STARZ.
"Power Book II: Ghost" is executive produced by Courtney A. Kemp and Curtis "50 Cent" Jackson. The "Power" Universe series are executive produced by "Power" creator and showrunner Courtney A. Kemp through her production company End of Episode, Curtis "50 Cent" Jackson through G-Unit Film and Television, and Mark Canton through Atmosphere Entertainment MM. End of Episode's Chris Selak, Shana Stein and Bart Wenrich also executive produce. Brett Mahoney and Danielle De Jesus also serve as executive producers. Lionsgate Television produces the series for STARZ.
About "BMF"
"BMF" is inspired by the true story of two brothers who rose from the decaying streets of southwest Detroit in the late 1980s and gave birth to one of the most influential crime families in this country. Demetrius "Big Meech" Flenory's charismatic leadership, Terry "Southwest T" Flenory's business acumen and the fraternal partnership's vision beyond the drug trade and into the world of hip-hop would render the brothers iconic on a global level. Their unwavering belief in family loyalty would be the cornerstone of their partnership and the crux of their eventual estrangement. This is a story about love, kinship and capitalism in the pursuit of the American dream.
About "Power Book II: Ghost" - Season Two
"Power Book II: Ghost" begins its second season with Tariq St. Patrick still running from a legacy that haunts him. Forced into the choice to take the life of his professor, Jabari Reynolds, Tariq finds himself drifting further from that which he's been fighting to protect: his family. With Tasha in witness protection, Tariq knows he must sacrifice anything to save what's left of his family. Unable to do it alone, he turns to those wielding power and influence: Davis MacLean and his new partner, Cooper Saxe, as well as Rashad Tate. All of these options come with a steep price, so it's back to business with the Tejadas. However, with two murders involving Stansfield, Monet Tejada has to question if Tariq is what's best for her family as she seeks to protect her nephew's professional basketball prospects at all costs. Her kids, Dru and Diana, question her moves as she grows more distracted, especially when Monet goes as far as trusting Cane again despite his actions against the family. In doing so, Monet finds herself in bed with Mecca, a man who wants to show her a whole new world, potentially at the cost of destroying her old one, forcing Monet to lean on Tariq, who must decide what he really wants and what he's going to sacrifice to get it.
Follow "BMF" and "Power Book II: Ghost" On Social
Twitter: @BMFStarz | @GhostStarz
Instagram: @BMFStarz | @GhostStarz
Facebook: @PowerGhostStarz
About STARZ
STARZ (www.starz.com), a Lionsgate company, is a leading global media streaming platform committed to delivering premium content that amplifies narratives by, about and for women and underrepresented audiences. STARZ is home to the highly-rated and first-of-its-kind STARZ app that offers the ability to stream or download STARZ premium content, as well as the flagship domestic STARZ(R) service, including STARZ ENCORE, 17 premium pay TV channels, and the associated on-demand and online services. In 2018, STARZ launched its STARZPLAY international premium streaming platform to provide subscribers access to the "best of global SVOD." STARZPLAY, coupled with its STARZPLAY ARABIA joint venture, has expanded its global footprint into more than 55 countries throughout Europe and Latin America along with Canada, Japan, India and Indonesia. STARZ and STARZPLAY are available across digital OTT platforms and multichannel video distributors, including cable operators, satellite television providers, and telecommunications companies around the world. In February 2021, STARZ launched #TakeTheLead, a multi-faceted and innovative inclusion initiative expanding its existing efforts to improve representation on screen, behind the camera and throughout the company.
1 "Power Book II: Ghost" season two episode 201 and "BMF" season one episode 108 delivered a combined 5.7 Million views across linear and OTT platforms on Sunday 11/21/21.
2 Linear and OTT viewing for the Sunday 11/21/21 Power Book II: Ghost 201 premiere vs. the Sunday 9/6/20 episode 101 debut.
3 Linear and OTT viewing for the Sunday 11/21/21 BMF 108 finale vs. the Sunday 9/26/21 episode 101 debut.
4 Based on total minutes viewed by day on STARZ app.
5 Nielsen; Live+SD Coverage HH rating among Black households for total day cable telecasts (excluding repeats) on Sunday 11/21/21
6 Nielsen; Live+SD Coverage HH rating among for total day premium telecasts (excluding repeats) on Sunday 11/21/21
|