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[08/16/22 - 03:13 PM]
Lifetime's Limited Series Event "Flowers in the Attic: The Origin" Blooms Ranking as Cable's #1 New Scripted Series in the 2022 TV Season-to-Date in Key Demos
To date, "Flowers in the Attic: The Origin" has been seen by 10 million total viewers on linear and digital platforms.
[via press release from Lifetime]

LIFETIME'S LIMITED SERIES EVENT "FLOWERS IN THE ATTIC: THE ORIGIN" BLOOMS RANKING AS CABLE'S #1 NEW SCRIPTED SERIES IN THE 2022 TV SEASON-TO-DATE IN KEY DEMOS

THE A+E STUDIOS PRODUCED SERIES RANKS AS A TOP TEN CABLE SERIES AMONG ALL SCRIPTED PROGRAMS IN KEY DEMOS

BASED ON THE BEST-SELLING V.C. ANDREWS NOVEL, GARDEN OF SHADOWS, THE SERIES WAS SEEN BY 10 MILLION TOTAL VIEWERS ACROSS LINEAR AND DIGITAL PLATFORMS

LOS ANGELES, CA (August 16, 2022) - Lifetime's Flowers in the Attic: The Origin comes into full bloom with the premium limited series ranking as cable's #1 new scripted series in the 2022 TV season-to-date with W18+, W25-54, A25-64, and W25-64. The limited series also ranks as #2 with total viewers and with A25-54. Among all scripted cable series in the 2022 TV season-to-date, it ranks among the top 10 with W18+ (#5), W25-64 (#6) and with Total Viewers (#9) out of over a 100+ titles. To date, Flowers in the Attic: The Origin has been seen by 10 million total viewers on linear and digital platforms. The finale episode was also a top10 trending topic on twitter on July 30, hitting #6 for the evening.

One of the most popular authors of all time, V.C. Andrews launched a pop culture sensation with the gothic tale Flowers in the Attic. Flowers in the Attic: The Origin peels back the curtain to reveal the twisted origin and dark secrets of the Foxworth family. Flowers in the Attic: The Origin tells the story of the headstrong and determined Olivia Winfield (Rooper) who is working alongside her beloved father, Mr. Winfield (Hamlin), when she finds herself unexpectedly wooed by one of the nation's most eligible bachelors, Malcolm Foxworth (Irons). After a whirlwind romance, Olivia finds herself as the mistress of the imposing Foxworth Hall, where she soon discovers that the fairytale life she expected has quickly become a nightmare. Under Malcolm's debonair exterior lies a dark heart, and a twisted evil lurks inside Foxworth Hall that will threaten Olivia's happiness and that of her children. Her attempts to keep them all safe ultimately push Olivia to become to most terrifying version of herself, leading to her inevitable - and notorious - decision to lock her grandchildren in the attic...

The series starred Jemima Rooper (Gold Digger) as Olivia Winfield Foxworth and Max Irons (Condor) as Malcolm Foxworth, and the four-part series event also includes Kelsey Grammer (Frasier), Harry Hamlin (Mad Men), Paul Wesley (The Vampire Diaries), Kate Mulgrew (Orange is the New Black), Alana Boden (I Am Elizabeth Smart), Hannah Dodd (Harlots), T'Shan Williams (The Color Purple), Callum Kerr (Four Weddings and a Funeral), Luke Fetherston (Pandora) and Buck Braithwaite.

Lifetime is the exclusive home of movies inspired by books from best-selling author V.C. Andrews, and currently the network has 14 titles from the V.C. Andrews movie collection available on demand and TV Everywhere platforms through 8/31. Available titles include Dark Angel, Fallen Hearts, Gates of Paradise, Web of Dreams, Heaven, Flowers in the Attic, Petals in the Wind, Seeds of Yesterday, If There Be Thorns, My Sweet Audrina, Ruby, Pearl in the Mist, All That Glitters and Hidden Jewel.

Lifetime is currently casting its next V.C. Andrews book adaptation based on the Dawn Cutler anthology, for a 2023 debut.

Flowers in the Attic: The Origin is an A+E Studios (Lincoln Lawyer, Big Sky, Avalon, UnReal) production in association with Sutton St. Productions and CBS Studios. Paul Sciarrotta served as executive producer. Jennie Snyder Urman and Joanna Klein served as executive producers for Sutton St. Productions and CBS Studios. Zoë Rocha served as executive producer for RubyRock Pictures, Gary Pearl executive produced for Aquarius Content and Dan Angel executive produced. Declan O'Dwyer also executive produced and directed part one and part two of the miniseries. Robin Sheppard serves as director for parts three and four. Scripts are from executive producer Paul Sciarrotta, as well as Amy Rardin and Conner Good. Flowers in the Attic: The Origin is based on the prequel novel, Garden of Shadows by Andrew Neiderman. The miniseries was made with support of the Romanian Government.

Sources

1. Nielsen Live+SD, 9/27/21-8/7/22, ranked on (000s) among all new scripted cable series that premiered on or after 9/27/21; excludes specials, 1 t/c, SVOD/AVOD series with linear plays.

2. Nielsen Live+SD, 9/27/21-8/7/22, ranked on (000s) among all scripted cable series; excludes specials, 1 t/c, SVOD/AVOD series with linear plays.

3. Nielsen Live+7 Most Current, 7/9/22-7/30/22, P2+ Reach (000s), 1+ min qualifier, Total Day 6a-6a, 18 telecasts on Lifetime (includes all premiere and repeat telecasts of Origin Parts 1-4); Unique Video Viewers as of 8/8/22; Parts 1-4, Adobe Analytics; Includes US-only longform viewing on On-Domain sites/apps.





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