or


[11/22/22 - 01:46 PM]
Hallmark Channel Original Holiday Film, "Three Wise Men and a Baby," Ranks as Most-Watched Movie Across Ad-Supported Cable in 2022 To-Date
The movie stars three of Hallmark Channel's most-beloved male actors, Andrew Walker, Tyler Hynes, and Paul Campbell, as hilariously bickering brothers who find themselves caring for a baby anonymously left at the firehouse.

[via press release from Hallmark Media]

HALLMARK CHANNEL ORIGINAL HOLIDAY FILM, THREE WISE MEN AND A BABY, RANKS AS MOST-WATCHED MOVIE ACROSS AD-SUPPORTED CABLE IN 2022 TO-DATE

Countdown to Christmas Continues to Elevate Hallmark Channel as Most-Watched Entertainment Cable Network in the Holiday Season To-Date

Network is Significantly Outperforming Nearest Competitor Across Key Demographics

November 22, 2022, NEW YORK -- Hallmark Channel's November 19th premiere of new original holiday film, Three Wise Men and a Baby, became the most-watched movie of the year across the ad-supported cable spectrum in all key demographics, the company announced today. The movie stars three of Hallmark Channel's most-beloved male actors, Andrew Walker, Tyler Hynes, and Paul Campbell, as hilariously bickering brothers who find themselves caring for a baby anonymously left at the firehouse. Campbell co-wrote the movie with frequent co-star Kimberly Sustad, who makes a cameo appearance in the film. In a bit of stunt casting, the movie also features Margaret Colin, star of the 1987 runaway theatrical hit Three Men and a Baby, as mother to the three brothers.

Ratings juggernaut Countdown to Christmas, now in its sixth week, continues to fuel the network's seasonal supremacy, with Hallmark Channel ranking as the most-watched entertainment cable network in Fourth Quarter and the holiday season to-date.

Key highlights for Three Wise Men and a Baby include:

· Registers as Ad-Supported Cable's most-watched movie of the year to-date among Households, Total Viewers, Women 18+, Persons 18+, Women 25-54, and Women 18-34

· Ranks as Cable Entertainment's most-watched program of the day across all key demos, including Households, Total Viewers, Women 18+, Women 25-54, Persons 25-54, Women 18-49, Persons 18-49, Women 18-34, and Persons 18-34

· Ranks as cable entertainment's #2 Most-Watched Program of the Week among Households, Total Viewers, Women 18+, Persons 18+ and Women 18-34 (*trailing only Paramount's Yellowstone)

· Averaged 2.9 million Households, 411,000 Women 25-54, and 3.6 million Total Viewers

· Ranks as Hallmark Channel's #1 most-watched original movie premiere in 2022 to-date across all key demos

· Reached over 4.5 million unduplicated viewers (P2+)

Countdown to Christmas and Hallmark Channel Highlights include:

· In the holiday season to-date (10/21-11/20/22), Hallmark Channel is the most watched entertainment cable network among Households, Women 25-54, Women 18-49, Women, Total Viewers, Persons 18+, and Women 18+

o Network is outperforming the nearest entertainment cable competitor by:

· 77% among Households

· 35% among Women 25-54

· 26% among Women 18-49

· 66% among Total Viewers

· 65% among Persons 18+

· 75% among Women 18+

· In Fourth Quarter to-date (9/26-11/20/22), Hallmark Channel is the most-watched entertainment cable network among Households, Women 25-54, Total Viewers, Persons 18+, and Women 18+

o Network is outperforming the nearest entertainment cable competitor by:

· 42% among Households

· 5% among Women 25-54

· 28% among Total Viewers

· 29% among Persons 18+

· 40% among Women 18+

*Source: Nielsen L+SD Program based data, 11/14/22-11/20/22, excludes News/Sports; Networks that share feeds are weight averaged to daypart based on dur; Ad-Supported Cable Feature Films, 12/27/21-11/20/22; Unduplicated P2+ Reach, 6 min qualifier.

ABOUT HALLMARK CHANNEL

Hallmark Channel, owned by Hallmark Cards, Inc., is Hallmark Media's flagship 24-hour cable television network. As the country's leading destination for quality, feel-good entertainment, Hallmark Channel delivers on the 100-year legacy of the Hallmark brand. The network's lineup of signature original content includes movies, primetime scripted series, and specials. Dedicated to helping viewers celebrate holidays, seasons, and life's special moments, Hallmark Channel is home to a host of annual programming events, including the highly successful Countdown to Christmas, which has become a pop culture phenomenon and a beloved holiday tradition for millions of viewers. Rounding out the network's slate are some of television's most classic comedies and series, including The Golden Girls, Frasier, and Reba.





  [november 2022]  
S
M
T
W
T
F
S
  


· THREE WISE MEN AND A BABY (HALLMARK)





most recent ratings | view all posts
[02/12/25 - 10:43 AM]
ESPN NBA Viewership Update: Luka Doncic's Lakers Debut Delivers 2.01 Million Viewers
The telecast peaked at 2.55 million viewers and won the day among people and males 18-34, 18-49 and 25-54.

[02/12/25 - 10:23 AM]
Puppy Bowl XXI Reaches 12.8 Million Viewers and Was #1 Non-Sports Cable Telecast on Sunday, February 9
Sunday's programming event became the highest-rated Puppy Bowl ever on Discovery, TBS and truTV and Animal Planet's highest-rated in four years.

[02/12/25 - 09:35 AM]
CBS "FBI" Line Up Wins Tuesday Night with #1 Show "FBI"
"FBI" was the #1 show of the night, beating the #2 show of the night by nearly +1 million viewers.

[02/11/25 - 01:15 PM]
FOX "Super Week" Kicks Off, Breaking Records with "The Floor" as Season's #1 Entertainment Series Telecast and New Survival Competition "Extracted" Off to a Wild Start
For six consecutive seasons, FOX has delivered the highest-rated unscripted entertainment series telecast.

[02/11/25 - 12:00 PM]
Netflix Top 10 Week of Feb. 3: "Kinda Pregnant" Delivers, "The Night Agent" Holds Strong in Top 10
Fans also basked in the Southern charm of Season 4 of "Sweet Magnolias," which debuted at No. 4 in English TV (4 million views), and flocked to the Australian limited series "Apple Cider Vinegar" (No. 5 in English TV, 3.8 million views).

[02/11/25 - 11:38 AM]
FOX Sports' Presentation of Super Bowl LIX Delivers Most-Watched Super Bowl of All-Time with 127.7 Million Viewers Across All Platforms
Philadelphia's big win in the bayou peaked at 137.7 million viewers in the second quarter (8:00 PM - 8:15 PM ET), per Nielsen Media Research.

[02/11/25 - 11:01 AM]
"The Day of the Jackal" Becomes Peacock's Most-Watched New Original Drama Series
Viewership of the series in its first 75 days has surpassed that of any other original drama series in the same timeframe.

[02/07/25 - 01:13 PM]
ABC Claims Top 5 Shows Among Adults 18-49 in Cross-Platform Broadcast Series Rankings
Driven by stellar streaming viewership on Hulu and Disney+, three ABC titles more than triple their seven-day linear averages, including "High Potential" (+297%), "Abbott Elementary" (+270%) and "Shifting Gears" (+242%).

[02/07/25 - 10:08 AM]
CBS Wins Thursday Night with Top 4 Programs of the Night, Up from Its Thursday Season Average
"Georgie & Mandy's First Marriage" (8:00-8:30 PM) was the #1 program of the night delivering 6.54 million viewers.

[02/07/25 - 09:10 AM]
CBS "Hollywood Squares" Is the Season's #1 New Unscripted Series Reaching Nearly 24 Million Unique Viewers
The show is televisions #1 new unscripted series this season averaging 5.40 million viewers in primetime alone.

[02/05/25 - 09:18 AM]
CBS "FBI" Line Up Wins Tuesday Night
"FBI" was the #1 show of the night with 5.83 million viewers, winning its hour by +1.33 million viewers.

[02/04/25 - 12:00 PM]
Netflix Top 10 Week of Jan. 27: "Back in Action" Pulls No Punches, "The Night Agent" Hits Its Mark in Top 10
Plus: the Noah Centineo-starring "The Recruit" remained a hit, with Season 2 arriving at No. 2 (5.9 million views) and Season 1 sitting at No. 8 (3.1 million views).

[02/04/25 - 08:48 AM]
"The Flip Off" Delivers HGTV's Highest-Rated Freshman Series Premiere Since September 2022
The series attracting 4.0 million total viewers across linear and streaming when it premiered on Wednesday, January 29, at 8 p.m. ET/PT.

[02/04/25 - 08:33 AM]
"The 67th Annual Grammy Awards" on CBS Nets 15.4 Million Viewers and Raises Nearly $9 Million
Over the course or the entire weekend, the Recording Academy and MusiCares raised over $24 million for charitable activities.

[02/03/25 - 09:33 AM]
ESPN's Excellent Start to 2025: January Marks Highest Monthly Viewership in a Decade
Combining all of ESPN's programming with sports programming on ABC, more minutes were watched by fans than any month since January of 2017 (96 months).